Blanc Water Brend identitet by Harel Koka

Blanc Water Brend identitet by Harel Koka is a highly esteemed winner of the very prestigious 2023 Željezna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.

ŽeljezoGrafika· 2023

Blanc Water Brend identitet

by Harel Koka

Client: Blanc

Željezna nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Blanc Water Brend identitet

Blanc Water je brend identitet kreiran za kompaniju koja uvozi vodu iz Alpa. Logo kombinuje grafički znak alpskih planina s tipografijom i bojama inspirisanim alpskim krajolikom. Dizajnerski jezik je čist i dosljedan, a primjenjuje se na predmete kompanije i njene kanale na društvenim mrežama. Namjera je bila izraziti snagu i jasnost kroz jednostavne forme. Identitet daje brendu izražajno prisustvo na tržištu i olakšava prepoznatljivost kompanije.

The Recognition

About the Željezna nagrada A' Design Award

Blanc Water Brend identitet je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Blanc Water Brend identitet bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Blanc Water Brend identitet se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: in order to convey the idea of a brand that imports water from the alps, it was necessary to reflect its essence very strongly with the help of creating a new identity to express superiority and strength. the identity of blanc, in all its details, is related to the presence of the alpine landscape and the colors that arise from it, and therefore a consistent design language was created
Dimensions & Packaging: The logo and the coordinated design will be applied to all the company's objects and on social networks to create a design identity
Tags: campaign, concept, Branding, creative, Luxury, brand identity, Identity, graphic design
Production Technology: The idea was to create the symbol and colors of the Alps to illustrate the brand. A clean and vital graphic sign, perfect for an independent identity
Design Challenge: The need was to create a design language and branding for a company with a vision and high ambitions and to reflect the essence of a global and accessible company with health value, a challenge of identity and simplicity.
Research: The research work was done when all the details about the label were brought into consideration in order to assemble them all back into a creative concept
Inspiration: In this branding you can find the familiar Alps within the logo which combine with the typography and colors in a harmonious way that describe a sublime feeling of superiority as a prominent characteristic of a strong company with high vision and ambitions
Project Duration: The project was designed in December 2022 and submitted in February 2023 in Florence, Italy
Operation Flow: With the creation of a new identity that has a clear, precise, modern and well-characterized design, the brand has a much stronger impact on the consumer and the market, thereby distinguishing itself from its competitors and standing out as a brand with a clear vision that is available all over the world, and as a result, it can be easily recognized and used
Patents: Copyrights belong to Harel Koka, 2023
Team Members: Harel Koka
Image Credits: Freepik source