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Shazhou Youhuang Park Kulture by Senem Cennetoglu
Shazhou Youhuang Park Kulture by Senem Cennetoglu
Shazhou Youhuang Park Kulture by Senem Cennetoglu
Shazhou Youhuang Park Kulture by Senem Cennetoglu
Shazhou Youhuang Park Kulture by Senem Cennetoglu

Zlato Nekretnine · 2023

Shazhou Youhuang Park Kulture

by Senem Cennetoglu

  • Zlatna nagrada A' Design Award 2023 in Nekretnine
  • CLIENT: Senem Cennetoglu
  • Estimated Number of Design Views: 559,424
  • Verification code 56591484DE · Verify this award
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About Shazhou Youhuang Park Kulture

Shazhou Youhuang se nalazi u Zhangjiagangu, uz rijeku Jangce, u blizini postojećeg fabričkog kompleksa. Novi raspored uključuje objekte koji služe proizvodnji, a istovremeno postaju arhitektonski orijentir. Destinacija industrijskog turizma, opušteno okruženje, zasnovano na mješavini Jiangnan arhitektonskih elemenata i modernih kineskih arhitektonskih apstrakcija. Raznolika komercijalna ulica, sa modernim kulturnim funkcijama, inovativnim industrijskim objektima, što je čini ekonomski, društveno i arhitektonski vrhuncem grada.

About the Zlatna nagrada A' Design Award

Shazhou Youhuang Park Kulture je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Shazhou Youhuang Park Kulture bude vrlo hvaljen, trendovski i monumentalan izum koji pruža bezprecedentnu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Shazhou Youhuang Park Kulture stvara snažne osjećaje želje, budi strast, podstiče kreativnost i fascinira nas.

Press Kit

Unique Properties
Located 90 minutes away from Shanghai, the site is adjacent to the existing factory complex in Zhangjiagang, along the Yangtze river.
The new plan includes facilities that are serving production while becoming an architectural landmark. An industrial tourism destination, a leisurely environment, based on a combination of Jiangnan architecture elements and the modern Chinese abstractions. A various commercial street, with modern cultural functions, innovative industrial facilities, making it economically, socially and architecturally the highlight of the city.
Dimensions & Packaging
Project Size (surface area of new / existing construction): New construction area: 24,000M2
Program(s):
1. Museum: 5000m2
2. Wine aging warehouse/ workshops: 6000m2
3. Traditional wine village exhibition: 1500m2
4. Restaurants: 5000m2
5. Retail/ shopping: 1500m2
6. Exhibition/ display: 2500m2
7. Tourism functions: 1000m2
8. Library: 1500m2
Tags
Industrial, tourism, culture, mixed use architecture, exhibition, museum, winery
Design Challenge
The project manifests the noble vision of "Shazhou Youhuang" as representative of the culture of yellow rice wine in Jiangnan to become a first-class brand, leading the industry with an architectural benchmark, otherwise historically known for sprawling warehouses and disconnected buildings strewn across the landscape.
From the abstraction of traditional architectural language and elements, the project reflects the memory of the iconic walls inspired by the historic hui style houses, water features and landscape elements, lane dimensions, signature colors of exterior facades and roofing details, openings, and rhythms…all reminiscent of the Jiangnan old town characteristics.
Inspiration
The biggest design inspiration was to demonstrate and protect the heritage of Chinese yellow rice wine while expressing the history, culture, and production techniques of the Su tradition. The project, a blend of traditional and abstract modern architectural features with distinct characteristics of yellow rice wine, is now a cultural, scenic spot, bringing generations of people together. A cultural experience, through a contemporary transition of the traditional experience, rich with heritage and poetic nostalgia.
Project Duration
Date of completion of construction: 2021.11
Date of completion of design work: 2018.11
Zhangjiagang, China
Patents
Product Name: Gate Tower of ShaZhou YouHuang Cultural Park
Registration number: 苏作登字-2021-F-00242097
Authors: Huang Tingming and Senem Cennetoglu
Creative Completion Date: 202-10-23
Category: Fine Arts
Copyright Owner: Jiangsu Zhangjiagang Brewing Co., Ltd.
Date of Registration: 2021-09-01
Image Credits
All images: Curtesy of Shazhou Youhuang Cultural Industry Development Co., Ltd. and
All images: Photographer Aaron&Rex

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