Calmspace Zdravstvena mobilna aplikacija od Anqi Chen

Dizajn Calmspace Zdravstvena mobilna aplikacija od dizajnera Anqi Chen je visoko cijenjeni dobitnik prestižne nagrade 2024 Željezna nagrada A' Design Award u kategoriji Dizajn Mobilnih Tehnologija, Aplikacija i Softvera.

ŽeljezoMobilni· 2024

Calmspace Zdravstvena mobilna aplikacija

autor Anqi Chen

Klijent: Calmspace

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Mobilni

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Dizajn

O dizajnu Calmspace Zdravstvena mobilna aplikacija

Calmspace predstavlja koncept mobilnog dizajna namijenjen rješavanju anksioznosti izazvane tehnologijom kod mladih odraslih osoba. Pružajući funkcije za dobrobit besplatno, potiče fokusiranje na sebe i društvenu povezanost kroz audio, video i aktivnosti uživo poput joge, sporta i muzike. Freemium plan osigurava pristupačnost, praćen programom nagrađivanja koji motivira korisnike da istražuju i zarađuju kredite za dodatne sesije, promovišući zdraviji digitalni stil života.

Priznanje

O nagradi Željezna nagrada A' Design Award

Calmspace Zdravstvena mobilna aplikacija je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Calmspace Zdravstvena mobilna aplikacija bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Calmspace Zdravstvena mobilna aplikacija se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Calmspace, a mobile design addressing technology-induced anxiety in young adults, employs a freemium model, providing free well-being features for self-focus and group activities. The innovative reward program encourages users to learn about digital anxiety, earn credits through quizzes and inviting friends for free sessions, and track well-being performance in the profile dashboard. Calmspace aims to enhance happiness, and natural, proactive interaction for a healthier digital lifestyle.
Dimenzije i pakovanje: Because Calmspace is a mobile design concept intended for iOS devices, with the screens optimized for iPhone 12/13 Pro (71.5 mm width and 146.7mm height). The goal was to propose an engaging, user-friendly, visually appealing while functional user experience in Calmspace's concept, and it can evoke the design innovation, creativity and empathy among the public. There is a balance, and to achieve a better and unique outcome, I researched the color palette and explored psychological concepts such as positive reinforcement to understand about the needs and preferences of my targeted user group.
Oznake: mobile design, user experience design, healthcare, mental health, service design, consumer-facing design, visual design
Tehnologija proizvodnje: This project is available for mobiles. Design tools: Figma, Origami, Adobe Photoshop, Adobe Illustrator.
Dizajnerski izazov: The most challenging aspect of developing the Calmspace concept was delineating the user group while recognizing technical limitations. In the research phase, I assumed that the ideal users for Calmspace would be individuals aged 18 to 30, encompassing both students and industry professionals in sectors with ready access to digital technologies.
Istraživanje: How can we raise awareness of young adults' anxiety through digital tech, addressing their "always connected" concerns for well-being? I defined Calmspace's user group, analyzed market trends, and conducted secondary research on anxiety, particularly during the pandemic. Surveys, interviews, and the exploration of similar apps informed primary research, revealing insights: existing mental well-being apps focus on paid subscription for meditation, people seek disconnection from the virtual world while desiring in-person connections, and there is a need for motivation in addressing digital anxiety.
Inspiracija: I was inspired to design Calmspace concept during pandemic. Anxiety is a common issue (1.56% increase in anxiety among young Americans) related to the "always connected" existence that most young adults find themselves. During pandemic, the limitations to physical contact "forced" them to rely heavily on phones and laptops (67% people-at-home reported increasing anxiety). Thus I want to manage people's mental well-being between using digital tech and "always socially connected" existence.
Trajanje projekta: The project started in February 2022, with iterations and finished in April 2022 in New York City, USA. Several rounds of iterations and usability testing continued to be conducted after the completion of the design prototypes.
Tok rada: First-time user begins with three-step onboarding where Calmspace offers a guided introduction, and they land on the homepage that shows the individual activities. This is the entry point of the experience that brings people the choices of managing mental well-being through self-care or group activities. In the meantime, people are able to learn about digital anxiety topics through the Learning page, and track their performance in the Profile dashboard. Calmspace aims to bridge the dilemma between self-care and social connections, and break down the barriers of budget, location by making users at home.
Autorstvo slika: Image#1: Creator Anqi Chen, Calmspace, 2022
Image#2: Creator Anqi Chen, Calmspace, 2022
Image#3: Creator Anqi Chen, Calmspace, 2022
Image#4: Creator Anqi Chen, Calmspace, 2022