Logo Primavera Quirot Vizuelni identitet by Jonathan Ramirez and Juliana Betancur is a highly esteemed winner of the very prestigious 2024 Željezna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.

ŽeljezoGrafika· 2024

Logo Primavera Quirot Vizuelni identitet

by Jonathan Ramirez and Juliana Betancur

Client: Written and Drawn Studio

Željezna nagrada A' Design Award Winner in Grafika Category

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Colors

The Design

About Logo Primavera Quirot Vizuelni identitet

Logo Primavera Quirot spaja P iz Primavere sa Q iz Quirota, simbolizirajući identitet brenda. Uključujući Zlatni presek, odražava prirodnu ljepotu i božansku proporciju, rezonujući sa fokusom brenda na plastičnu hirurgiju i obnavljanje prirodne ljepote kroz uravnotežene proporcije. Logo utjelovljuje harmoniju između nauke i umjetnosti, obuhvatajući težnju ka estetskom savršenstvu unutar božanske proporcije.

The Recognition

About the Željezna nagrada A' Design Award

Logo Primavera Quirot Vizuelni identitet je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Logo Primavera Quirot Vizuelni identitet bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Logo Primavera Quirot Vizuelni identitet se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The client's name begins with the letters P and Q, and her profession is focused on esthetic surgery. Therefore, the integration of her initials P+Q along with the Golden Ratio icon to craft her logo.
Dimensions & Packaging: The sizes depend of the media where it is applied
Tags: logo, branding, visual identity, design,
Production Technology: This brand design was made using different softwares of Adobe, like Illustrator and Photoshop
Design Challenge: Craft something distinctive that articulates beauty through the foundation of art.
Research: This passed trhough 3 steps
1. Planning and strategy: During this process, the research needed a bígaros effort on the investigation about the proportions and about the history about the humankind shape, to anderstand the sthetic surgery
2. Conceptualice and creative: then this creation mas easier que to all the insights and Information found about the history
3. Designing: lastly but not less important, design nene many sketches and darás to find the simples way to get together all the symbols
Inspiration: The inspiration behind this design stems from our client's unique identity and her specialization in aesthetic surgery. By blending the initials of her name, P and Q, with the mathematical concept of the Golden Ratio icon, we crafted a logo that reflects both her personality and dedication to the art of aesthetics. The synergy between these elements results in a distinctive and harmonious brand that embodies excellence and beauty in her professional practice
Project Duration: Strategy; one week
Creativity: 2 weeks
Designing: 1 Week
Operation Flow: This branding Will help to Dr Primavera Quirot to find a unique path into the stethic surgery, this logo is applied on different media like stationery, social media, ETC.
Team Members: Jonathan Ramirez Ceballos Head of Art and Design
Juliana Betancur Brand Creative Director
Image Credits: Jonathan Ramirez Ceballos - Head of Art and Design
Juliana Betancur - Creative Director
Written and Drawn Studio