SDI Teaching Building Prostorni vizuelni dizajn by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 Srebrna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.
SrebroGrafika· 2025
SDI Teaching Building Prostorni vizuelni dizajn
by Meng Shenhui
Client: Meng Shenhui
Srebrna nagrada A' Design Award Winner in Grafika Category
Verified Award Winner
Verify Award Status for #164669The Design
About SDI Teaching Building Prostorni vizuelni dizajn
SDI Teaching Building je prostorni vizuelni dizajn za enterijer šestospratne nastavne zgrade. Zidovi velikih razmjera kombinovani su s tekstom velikih razmjera kako bi se prazna i kruta atmosfera zamijenila kreativnom. Klasični njemački tipografski font odražava njemački nastavni model ove škole dizajna. DIN, standardni font njemačkih saobraćajnih znakova, označava informacije za usmjeravanje, dok se Futura koristi za ostali tekst. Fina zidna boja nanesena je do visine od pet metara, s preklapajućim bojama i naslaganim slovima. Dio teksta izrađen je od akrila kako bi se stvorio kontrast materijala.
The Recognition
About the Srebrna nagrada A' Design Award
SDI Teaching Building Prostorni vizuelni dizajn je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da SDI Teaching Building Prostorni vizuelni dizajn bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. SDI Teaching Building Prostorni vizuelni dizajn je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Solving the originally empty, rigid, and lifeless issues of the teaching building with light construction, low cost, and heavy impact methods, the design utilizes large-scale walls combined with large-scale text for spatial visual design. It adopts the classic century-old German font to echo the college's unique German teaching training model. In terms of layout, it uses detailed design such as text stacking, color overlapping.
- Dimensions & Packaging
- The space has 6 floors, the first floor space is 5 metres high and the building is hollowed out with a very distinctive rotating staircase leading up to the 4th floor.
- Tags
- Shenzhen Technology University, Space vision, space design
- Production Technology
- The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods.The construction carried out fine wall paint on the wall up to 5 meters, and adopted the way of color overlapping to make the space more vivid and artistic. Some local text used acrylic to form a collision between materials.
- Design Challenge
- The client wishes to infuse the originally empty space with vitality and approachability while maintaining a minimalist aesthetic, and also to achieve an international visual experience and the creative atmosphere that a design academy should have.
- Research
- Shenzhen Technology University, established in 2016, is a new applied university in the Greater Bay Area. Its School of Creative Design, with an international educational philosophy, has cultivated many talents. However, the school's spatial atmosphere has not kept up with its swift growth. The large-scale space feels empty and dull, and the high ceilings and massive spiral staircases make the space rigid and lifeless. Additionally, the strong industrial feel and prevalent gray tones create a teaching environment that lacks warmth and feels distant.
- Inspiration
- The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods. It adopts the classic century-old German font to echo the German teaching model of the Creative Design Academy, using the DIN font, the standard font for German road signs, as the guiding functional text font in the space, and Futura font for other uses.
- Project Duration
- The project started in Shenzhen in April 2023 and will be completed in Shenzhen in August 2023
- Operation Flow
- This building has 6 floors, we do visual design for the interior space of this building, that is, "help him put on a beautiful dress", so that the children studying here can feel the design atmosphere, and strengthen the logo of each floor, so that he is more distinctive and more visual impact.
In terms of layout, it uses detailed design such as text stacking, color overlapping, and digital projection to create a strong visual impact and greatly enhance the creative design atmosphere. - Patents
- Intellectual property rights: 孟申晖Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd - Image Credits
- Photographer:Huang Yinghua
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