Focus Modularna četka za tuširanje by Xiaoqin Pan and Antong Xu

Focus Modularna četka za tuširanje by Xiaoqin Pan and Antong Xu is a highly esteemed winner of the very prestigious 2025 Srebrna nagrada A' Design Award in Dizajn Ljepote, Lične Njege i Kozmetičkih Proizvoda Competition Category.

SrebroKozmetički Proizvod· 2025

Focus Modularna četka za tuširanje

by Xiaoqin Pan and Antong Xu

Client: Daodun

Srebrna nagrada A' Design Award Winner in Kozmetički Proizvod Category

72,741
Verified Award Winner
Verify Award Status for #166369

View at A' Design Award Press Release Award Badge

Colors

The Design

About Focus Modularna četka za tuširanje

Focus je modularna četka za tuširanje dizajnirana za ličnu njegu tokom kupanja. Drška četke Focus funkcioniše kao odvojivi spremnik koji sadrži gel za tuširanje ili šampon, a stiskanjem se oslobađa tečnost tokom upotrebe. Četiri funkcionalne komponente pokrivaju različite potrebe čišćenja. Svaka komponenta može se koristiti samostalno za vrat ili lakat, ili spojiti s drškom kako bi se formirala duga četka koja doseže leđa i gležnjeve. Drške s različitim proizvodima mogu se zamjenjivati u skladu s promjenom stanja kože ili željenog mirisa. Tijelo je izrađeno od recikliranje plastike sa silikonskim i spužvastim vlaknima.

The Recognition

About the Srebrna nagrada A' Design Award

Focus Modularna četka za tuširanje je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Focus Modularna četka za tuširanje bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Focus Modularna četka za tuširanje je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Focus is a modular personal care tool that can be quickly removed and replaced. The part it holds is equipped with body wash, and users can choose the handle that suits them according to different skin conditions or personal preferences. Four different functional components to cope with bathing needs. In addition, users can assemble them into long handle brushes or use them alone to ensure that different body parts can be comfortably cleaned.
Dimensions & Packaging: Width 90mm x Depth 70mm x Height 300mm
Tags: Quick change, body wash, shower brush, modular
Production Technology: The whole body of the shower brush is made of recycled plastic, and the bristles are made of silicone and sponge.
Design Challenge: Neither the long handle nor the handleless one can meet the cleaning needs of the bath. Therefore, the biggest challenge of Focus is modular design and how to convert the two forms of care tools quickly and at the same time can be combined with body wash. So we studied the structure of the vacuum bottle and transformed the holding part into a detachable container. In addition, the design of the shape is also difficult. Both to meet the overall integrity of the combination, but also to consider the beauty of each monomer after disassembly.
Research: We carried out a detailed analysis and found that the existing shower brush could not meet all the cleaning needs of users during bathing. In addition, we conducted an interview and learned that women like to try different scented body wash, and found that our skin needs corresponding care in different seasons. In order to obtain the body wash, we disassembled the vacuum dispensing bottle. After studying its structure, the principle was adjusted and realized by 3d printing.
Inspiration: Focus was inspired by the experience of bathing. While the long handle brush can reach the back or ankle in the shower, it is not convenient to clean the elbow or neck, and we have to prepare a shorter one. In addition, different seasons can make the skin condition change, people should take appropriate care. The existing body wash can not meet this variety of needs, because the volume is large, it takes a long time to be used up. Therefore, we wanted to design a modular personal care tool that can quickly change components for different situations.
Project Duration: The project was launched in Beijing in April 2024 and completed in Beijing in June 2024.
Operation Flow: According to different parts of the body, People plug holding part of the hand into the Focus or pull it out to complete the brush length change. When the season affects the condition of the skin or you just want to try a new scent, all you need to do is change the handle with a different shower gel. When taking a bath, the user squeezes it to get its internal body wash or shampoo.
Team Members: Designer: Xiaoqin Pan
Designer: Antong Xu
Designer: Qianhan Liu
Designer: Yunsong Liu
Image Credits: Image #1: Designer Yunsong Liu, Focus, 2024.
Image #2: Designer Xiaoqin Pan, Focus, 2024.
Image #3: Designer Xiaoqin Pan, Focus, 2024.
Image #4: Designer Antong Xu, Focus, 2024.
Image #5: Designer Qianhan Liu, Focus, 2024.