Magsafe Držač za telefon by Zhuoting Ye is a highly esteemed winner of the very prestigious 2026 Brončana nagrada A' Design Award in Dizajn Modnih i Putnih Dodataka Competition Category.
BronzaModni Dodatak· 2026
Magsafe Držač za telefon
by Zhuoting Ye
Client: Andobil
Brončana nagrada A' Design Award Winner in Modni Dodatak Category
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The Design
About Magsafe Držač za telefon
Magsafe je magnetni držač za telefon dizajniran za svakodnevnu upotrebu mobilnog telefona. Držač ima dvostrane magnetne prstenove. Unutrašnji prsten se pričvršćuje na telefon ili na futrolu za telefon kompatibilnu sa magnetom. Vanjski prsten drži držač na nosačima za automobil, frižiderima, opremi za teretanu i drugim metalnim površinama. Mehanizam za glatku rotaciju omogućava podešavanje ugla i prebacivanje između portretnog i pejzažnog režima. Elastična tkana traka izrađena je od recikliranog poliestera i odgovara različitim veličinama ruku. Tijelo je debljine 5 mm i teži 37 grama.
The Recognition
About the Brončana nagrada A' Design Award
Magsafe Držač za telefon je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Magsafe Držač za telefon bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Magsafe Držač za telefon sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Light, comfortable, and aesthetically appealing, the phone grip redefines daily utility. Its dual sided magnetic rings attach firmly to metal surfaces, together with adjustable angles and smooth rotation between portrait and landscape modes to suit any situation. The skin friendly and elastic woven strap fits all hand sizes and grip styles. Just 5mm thick and 37g, its slim, lightweight form feels barely there. Color matched to popular phones, it complements your device and style wherever you go.
- Dimensions & Packaging
- 57*90*5mm
- Tags
- Magnetic Phone Grip, Dual Sided Magnetic Rings, Flexible Angle Adjustments, Seamless Portrait and Landscape Switching, Integrated Elastic Woven Strap, Lightweight and Minimalist Aesthetic
- Production Technology
- The woven strap uses recycled polyester, sourced from post consumer plastic bottles and discarded textiles, reducing reliance on virgin petroleum. It is soft, skin friendly, and highly elastic for a comfortable grip.
The robust hinge withstands tens of thousands of open and close cycles, delivering unwavering stability throughout its lifespan.
The textured ventilation backplate forms microchannels that boost airflow for efficient heat dissipation while ensuring strong magnetic attachment. - Design Challenge
- The challenge was to deliver stable support at multiple angles without bulk. A smooth one finger rotation mechanism enables flexible angle adjustments and effortless switching between portrait and landscape modes, adapting to modern life, whether for working, entertaining, or video calling. Its integrated elastic woven strap provides secure comfortable support, making large phones easier to use. Lightweight yet durable materials further enhance stability and portability without feeling bulky.
- Research
- Designed for urban commuters and those valuing style and quality, the phone grip solves slipping, awkward placement, and shaky support. It merges functionality and aesthetics, keeping your phone securely in place while complementing your style every day. More than a practical accessory, it becomes a personal statement that enhances both your look and your life.
- Inspiration
- Embodying a lightweight, minimalist aesthetic, the phone grip is just 5mm thick and weighs only 37g. It feels truly barely there and never bulky. Its color system aligns with popular phone finishes, offering an evolving palette of soft, sophisticated Morandi hues. These colors express a fresh and youthful visual language that celebrates individuality valued in urban lifestyles. Choose a grip to match your phone, your outfit, or your mood. It becomes a subtle signature of your personal style.
- Project Duration
- The design and development of the phone grip began in Shenzhen, in April 2025. The product was launched in the United States and Japan in September of the same year.
- Operation Flow
- Its dual sided magnetic rings redefine versatility. The inner ring features N54 magnets with 21N of force for secure attachment to your phone or magnet-compatible phone cases. The outer ring uses N52 magnets with 16N of force for reliable adhesion to car mounts, refrigerators, range hoods, gym equipment, and other ferrous surfaces. Together, they let you place the grip anywhere, whether you are commuting, cooking, working out, or driving, so your phone stays put and your hands stay free.
- Team Members
- Zhuoting Ye
Yudi Wang
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