Adw Works Exhibition Brendiranje događaja by Zhenhao Ou and Sheng Li

Adw Works Exhibition Brendiranje događaja by Zhenhao Ou and Sheng Li is a highly esteemed winner of the very prestigious 2026 Brončana nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.

BronzaGrafika· 2026

Adw Works Exhibition Brendiranje događaja

by Zhenhao Ou and Sheng Li

Client: Asia Design Week (ADW)

Brončana nagrada A' Design Award Winner in Grafika Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Adw Works Exhibition Brendiranje događaja

Adw Works Exhibition je program brendiranja događaja kreiran za Asia Design Week kao istaknuta sekcija Hebei International Industrial Design Week u Xiong'anu, Kina. Vizuelni identitet slaže blokove boja, tipografiju i grafičke preklope u slojeve, formirajući visoko zasićena komplementarna polja koja predstavljaju kulturnu raznolikost, dok prelazne gradijentne zone sugerišu integraciju. Geometrijska kompozicija balansira racionalnu strukturu i emocionalni izraz. Primjene uključuju banere dimenzija 3 sa 5 metara, plakate dimenzija 70 sa 100 centimetara i nekoliko radnih akreditacija.

The Recognition

About the Brončana nagrada A' Design Award

Adw Works Exhibition Brendiranje događaja je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Adw Works Exhibition Brendiranje događaja bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Adw Works Exhibition Brendiranje događaja sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The typographical relationship of geometric shapes is essentially a reconciliation of rational design and emotional expression. Each visual conflict is a dialectical process of design thinking, ultimately achieving a cross-cultural dialogue in a dynamic balance and expressing a visual statement of unity in the context of globalization.
Dimensions & Packaging: The basic design features exhibition displays, including banners and posters measuring 3 meters by 5 meters and 70 centimeters by 100 centimeters, as well as several work passes.
Tags: Visual Design, Event Design, Material Design, Poster Design
Production Technology: The primary visual display section for an event in China's Xiongan New Area must embody an international design perspective while emphasizing aesthetic appeal. This exhibition area highlights design materials with a global outlook.
Design Challenge: The biggest challenge of this project is printing-related issues.
Research: In 2025,Asia Design Weekwill join hands with11 renowned associations from Asia and Europeto make its official debut inXiong’an, China, as a featured section (A01) of theHebei International Industrial Design Week. This showcase will gather leading design institutions and renowned designers from across Asia, with a focus onsustainable design, AI-driven art, and future lifestyle innovations. Through its close collaboration with the Hebei International Industrial Design Week, Asia Design Week will not only highlight the diversity and vitality of Asian design but also inject new momentum into positioning Xiong’an as an international hub for innovative and creative industries.
Inspiration: This key visual creates a field of tension through the collision of color blocks, text, and graphic overlays. High-water levels of complementary colors often symbolize cultural diversity, while transitional zones of transformation suggest the possibility of integration.
Project Duration: The project commenced in Xiong'an, China in September 2025 and was completed in October 2025. Subsequent exhibitions were held in locations including Kuala Lumpur, Malaysia.
Operation Flow: This main visual design was specifically created for the Asia Design Week Organizing Committee and the Hebei International Industrial Design Week, and will be exhibited in China's Xiong'an New Area.
Team Members: Creative Director: Zhenhao Ou
Curator: Sheng Li,
Designer: Zhenhao Ou
Motion Design: Zhikun Luo