Joy Štapni Mikser by Yasemin Ulukan is a highly esteemed winner of the very prestigious 2020 Brončana nagrada A' Design Award in Dizajn Kućanskih Aparata Competition Category.

BronzaKućanski Aparat· 2020

Joy Štapni Mikser

by Yasemin Ulukan

Client: Senur Elektrik Motorları San Tic AS, Brand Name: Arnica

Brončana nagrada A' Design Award Winner in Kućanski Aparat Category

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Verified Award Winner

Verify Award Status for #88183

Visit Site View at A' Design Award Press Release Award Badge

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The Design

About Joy Štapni Mikser

Sa svojim ergonomskim dizajnom dugmeta i udobnim hvatom, Joy ispunjava sva očekivanja visokokvalitetnog štapnog miksera. Motor snage 1200 vati sa podešavanjem brzine u dva stupnja obavlja funkciju miksanja u najkraćem vremenu na efikasan način. Zahvaljujući aparatu za miksanje od nerđajućeg čelika, može lako zdrobiti i samljeti voće i povrće bez prskanja unaokolo. Zahvaljujući dvostrukoj mutilici i posudi za seckanje sa duplim noževima, performanse proizvoda i zadovoljstvo od vremena provedenog u kuhinji su udvostručeni.

The Recognition

About the Brončana nagrada A' Design Award

Joy Štapni Mikser je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Joy Štapni Mikser bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Joy Štapni Mikser sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Joy blender allows you to easily perform your whisking, chopping and shredding tasks ,thanks to its ergonomic design and technical features. With its stainless steel blades , double beater unit and extra durable bowl, many recipes can be prepared in seconds. The Joy Hand Blender Set stands out with its practical details and elegant look. Easy-to-grip handle and Easytouch buttons make your work easier in the kitchen with dishwasher-safe accessories.
Dimensions & Packaging: Gift box dimensions 20cm x14cmx 43cm
Tags: hand, blender , ergonomy , chopper , mixer
Production Technology: Safe Food Contact Materials are used in all stages of the production.
Design Challenge: We have to ensure that on off and speed adjustment button is placed on the most ergonomic spot that should be very easily operated but on the other hand it should not be operated by accident. It was a big challenge to meet the ergonomic needs with the safety standards.
Research: In the development phase of Joy , hundreds of prototypes for chopping system has been made and tested in the laboratories. As a result of those researches, the high efficient antisplash feature, which allows the materials blend homogeniously in a better way without splashing , has been developed . After the researches in R&D department, all parts of the blender are designed so that they can be assembled -reassembled very quickly and with a minimum error rate.
Inspiration: Joy brings a new approach to ergonomic features of the hand blenders.More than fifty prototypes were made and tested to ensure the most convenient way of gripping the motor unit. The Easytouch button gives the user to adjust the speed with one finger touch.
Project Duration: The project started in 2018 April in Istanbul and will be launched in market in June 2019
Operation Flow: The main body of the hand blender consists of two main parts. We used a specially designed 2k injection method for this product to be able to combine two different materials in one part. The soft touch material used on the upper side of the main body ensures a comfortable grip and gives a safe feeling.Also , thanks to the double tap button mechanism design, the user can choose between two different speed by pushing only one button.
Team Members: Senur Design Center