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Wood and Tree Plakat by Yu Zhuang
Wood and Tree Plakat by Yu Zhuang
Wood and Tree Plakat by Yu Zhuang
Wood and Tree Plakat by Yu Zhuang
Wood and Tree Plakat by Yu Zhuang

Srebro Grafika · 2020

Wood and Tree Plakat

by Yu Zhuang

  • Srebrna nagrada A' Design Award 2020 in Grafika
  • CLIENT: Jia Saitama
  • Estimated Number of Design Views: 48,140
  • Verification code 25705440D3 · Verify this award
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About Wood and Tree Plakat

Wood and Tree je plakat kreiran za arhitektonski seminar održan u Tokiju, Japan. Tema seminara je nova upotreba drveta, klasičnog materijala, u modernoj arhitekturi. Plakat koristi savremeni grafički jezik kako bi simulirao klasičan crtež godova drveta. Testirane su linije različitog broja, debljine, zakrivljenosti i boje kako bi se formirao uzorak. Rezultat je matematički po strukturi, ali prirodna ljepota ostaje očuvana. Plakat mjeri 210 sa 297 milimetara. Bio je izložen na ulazu, gdje su posjetioci mogli uzeti male letke.

About the Srebrna nagrada A' Design Award

Wood and Tree Plakat je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Wood and Tree Plakat bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Wood and Tree Plakat je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Press Kit

Unique Properties
It's a poster for an architecture seminar which is called "Wood & Tree" in Tokyo, Japan. The theme is about new possibility of application of wood which is a kind of classic material on modern architecture. So modern graphic language is used to simulate classic drawing to express annual ring. The main vision is mathematical but still can feel natural beauty.
Dimensions & Packaging
Width 210mm x Height 297mm
Tags
Modern, mathematical, nature, minimal, geometric
Production Technology
Hundreds of annual ring's photo was collected as a reference. Adobe Illustrator is the main software to complete the poster.
Design Challenge
The hardest part is using mathematical graphic to simulate nature shape such as annual ring and expressing both aesthetics at the same time.
Research
The number, thickness, curvature, color, etc. of the lines have been extensively tested to express annual ring.
Inspiration
The inspiration is from annual ring. Wood is a kind of material without life. But different from other material, people can still feel vitality by the smell and texture and so on. The annual ring is the evidence which can prove it was lived as a tree. And the beautiful curve is intoxicating.
Project Duration
The project started in Aug 2018 and finished in September 2019 in Tokyo, and was exhibited in gallery of Myojyuji Saruein September 2018.
Operation Flow
It was displayed at the entrance, visiter could take the small flyers by themselves to understand the theme of the exhibition.
Image Credits
Image #1: illustrator Zhuang Yu, 2018.
Image #2: illustrator Zhuang Yu, 2018.
Image #3: illustrator Zhuang Yu, 2018.
Image #4: illustrator Zhuang Yu, 2018.
Image #5: illustrator Zhuang Yu, 2018.

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