C'YiShu Primarna funkcija: Korporativni identitet by Wang Zhiqi

C'YiShu Primarna funkcija: Korporativni identitet by Wang Zhiqi is a highly esteemed winner of the very prestigious 2020 Srebrna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.

SrebroGrafika· 2020

C'YiShu Primarna funkcija: Korporativni identitet

by Wang Zhiqi

Client: WangZhiqi

Srebrna nagrada A' Design Award Winner in Grafika Category

45,754

Verified Award Winner

Verify Award Status for #91288

View at A' Design Award Press Release Award Badge

Colors

The Design

About C'YiShu Primarna funkcija: Korporativni identitet

Book Text: C'YiShu je korporativni identitet kreiran za studio koji spaja arhitektonski dizajn interijera s edukacijom sviranja klavira. Identitet je izgrađen oko prilagođenog simbola koji spaja kineske znakove s prostornim oblikom. Pomoćna grafika predstavlja poslovna područja studija, koja uključuju dizajn, klavir, kafu i namještaj. Simbol funkcionira kao cjelovit vizuelni sistem, a ne samo kao pojedinačni logotip. Primjene uključuju notese, vizit-kartice, koverte, platnene torbe i broševe, izrađene srebrenom štampom, bijelim vrućim utiskivanjem, specijalnim papirom i laserskim rezanjem metala.

The Recognition

About the Srebrna nagrada A' Design Award

C'YiShu Primarna funkcija: Korporativni identitet je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da C'YiShu Primarna funkcija: Korporativni identitet bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. C'YiShu Primarna funkcija: Korporativni identitet je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designer have finished the customization of the unique symbol for project, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich, complete and unique brand system, easy to to remember and spread.
Dimensions & Packaging: Notepads82mmx190mm, notebooks105mmx148mm, sketch book210mmx297mm, business cards50mmx90mm/50mmx50mm, cards, cloth bags340mmx410mm ，envelope100mmx200mm，File pocket180mmx250mm，Work card70mmx10mm，Brooch20mmx22mm
Tags: visual communication design
Production Technology: Printing silver Hot stamping white Specialty paper Metal laser Hollowing
Design Challenge: Find the appropriate design language to reflect the connotation of the industry and brand
Research: The logo combines Chinese characters with spatial form skillfully, and impresses the audience in the communication process through its diversified design of the unique symbols.
Inspiration: Dominated by architectural interior design, it combines piano education with the concepts of "Chi" and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture.
Project Duration: The project started in November 2018 in Xi'an and finished in March 2019 in Xi'an, and was won Golden Pin Design Award 2019
Operation Flow: Designer have been weighing the use of different graphics to represent corresponding business forms, making repeated trials on the use of stripes of various thickness and gradient, and trying to obtain the effect of detail control as desired.
Team Members: WangZhiqi