Dizajn Children Picture Books from China Izložbeni Vizual od dizajnera Blend Design je visoko cijenjeni dobitnik prestižne nagrade 2020 Brončana nagrada A' Design Award u kategoriji Dizajn Grafike, Ilustracije i Vizuelne Komunikacije.
BronzaGrafika· 2020
Children Picture Books from China Izložbeni Vizual
autor Blend Design
Klijent: Confucius Institute Headquarters
Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Grafika
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O dizajnu Children Picture Books from China Izložbeni Vizual
Izložba kineske knjige za djecu u organizaciji sjedišta Instituta Konfucij prikazana je javnosti u dječijoj dvorani Frankfurtskog sajma knjiga. Iz različitih slikovnica, stručnjaci su odabrali slikanje mastilom Liang Peilonga kao cjelokupni stil vizualnog dizajna. Tada su dizajneri izvadili elemente točkica od tinte iz Liangovih slika, pojačali zasićenost i upotrijebili ih zajedno sa slikama. Novi vizualni stil ne samo da zadovoljava izložbenu potražnju, već ima i orijentalni ukus. Jedinstvena kineska ljepota slike pojavljuje se na međunarodnoj sceni.
Priznanje
O nagradi Brončana nagrada A' Design Award
Children Picture Books from China Izložbeni Vizual je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Children Picture Books from China Izložbeni Vizual bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Children Picture Books from China Izložbeni Vizual sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.
Iza dizajna
Press komplet
Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.
- Jedinstvena svojstva
- October 2016 the Chinese children's book exhibition "children picture books from China" organized by Confucius institute headquarters was made their full debut at children's hall of the Frankfurt book fair. "Children picture books from China" made a selection of the 197 original works from 1000 kinds of picture books of 500 Chinese publishers to display. Through text and paintings by Chinese writers and illustrators, unique Chinese picture beauty appears on the international stage.
- Dimenzije i pakovanje
- Because the composition of ink points is relatively free, the picture is suitable for various sizes and can be flexibly applied in 2D plane and 3D space.
- Oznake
- Children's picture book exhibition, children's interest, Chinese ink painting, oriental charm
- Tehnologija proizvodnje
- This scheme needs to present the details of Chinese ink painting, so in the printing and exhibition of ink-jet painting, there is a high demand for production and paper, and it needs to reflect the level of ink absorption and natural ink-jet. Printing materials, including LCD screen background color, need to show pure ivory white to reflect the gentle oriental charm and detail characteristics of the design. The little Notbook uses the red rope binding way to interpret the traditional Chinese color.
- Dizajnerski izazov
- Traditional Chinese ink paintings as visual image for the book exhibition are too elegant. Visual design for exhibition should have more strong colors, symbols or graphics to attract attention of the audiences. In order to solve this problem, designers picked up the ink points from paintings of Mr. Liang as the abstract elements, and strengthened the red and yellow saturation, and used with ink painting together.
- Istraživanje
- Before making the vision and exhibition structure plan, it is necessary to analyze the space location, scale, internal and external visiting lines of the booth reasonably, to study people's feeling of exhibition vision from different angles and positions, and to consider the structure and color of adjacent booths.
- Inspiracija
- The activity attribute should be not only international, but also national, and be full of children's interest. The experts selected the ink painting of red & green dragonfly from different style picture books and gave the overall style. The illustrations are elegant in color, beautiful in artistic conception and unique in oriental flavor. The picture with innocence children is full of their longing for good things and future life. The style and the theme are well matched.
- Trajanje projekta
- The project started in June 2016 in Beijing China and finished in October 2016 in Frankfurt Germany. Subsequently, Confucius Institutes and other partners around the world successively presented this book collection and related visual design.
- Tok rada
- The main difficulty of this event design is how to plan the graphic and exhibition content information reasonably in the exhibition space. After many times of coordination with the German exhibition builder, the designer adjusted the proportion, scale, layout and detail processing of the exhibition stand, and finally achieved a good cooperation effect.
- Patenti
- Design @ Blend Design
Illustration@ Peilong Liang
Copyright @ Confucius Institute Headquarters - Članovi tima
- Concept and Planning: Yonghong Ma
Art Director: Fang Ge
Illustration: Peilong Liang - Autorstvo slika
- Main Image: (Design) Blend Design, 2016
Image#1: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#2: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#3: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#4: (Photography) Confucius Institute Headquarters, 2016
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