Viewing Korean History Primarna funkcija: Dizajn korica udžbenika by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Srebrna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.
SrebroGrafika· 2020
Viewing Korean History Primarna funkcija: Dizajn korica udžbenika
by Jaehun Kim
Client: Visang
Srebrna nagrada A' Design Award Winner in Grafika Category
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The Design
About Viewing Korean History Primarna funkcija: Dizajn korica udžbenika
Book Text: Pregled korejske historije je serija dizajna korica za tri udžbenika historije. Korice su kreirane za učenike osnovnih i srednjih škola. Jednostavna grafika u obliku dijamanta i tipografija u centru predstavljaju naziv predmeta i održavaju identitet serije dosljednim. Dva osnovnoškolska udžbenika dijele isti raspored. Srednjoškolske korice prikazuju savremenog učenika povezanog s različitim epohama unutar jednog prostora. Naljepnice i epoksid usklađeni su s bojom pozadine, a premaz otporan na ogrebotine ograničava habanje tokom upotrebe.
The Recognition
About the Srebrna nagrada A' Design Award
Viewing Korean History Primarna funkcija: Dizajn korica udžbenika je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Viewing Korean History Primarna funkcija: Dizajn korica udžbenika bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Viewing Korean History Primarna funkcija: Dizajn korica udžbenika je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
- Dimensions & Packaging
- Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
- Tags
- History textbook, student, Book cover, textbook
- Production Technology
- Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
- Design Challenge
- Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
- Research
- As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
- Inspiration
- Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
- Project Duration
- This project was started March 2019 and finished August 2019 in Seoul, Korea.
- Operation Flow
- The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
- Team Members
- Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim - Image Credits
- VISANG
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