Theodorus File Box Kotta File by Kazuaki Kawahara

Theodorus File Box Kotta File by Kazuaki Kawahara is a highly esteemed winner of the very prestigious 2021 A' Design Award Bessi in Desain Perlengkapan Seni dan Alat Tulis Competition Category.

BessiPerlengkapan Seni· 2021

Theodorus File Box Kotta File

by Kazuaki Kawahara

Client: Theodorus

A' Design Award Bessi Winner in Perlengkapan Seni Category

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Colors

The Design

About Theodorus File Box Kotta File

Kotta File Theodorus iyanaritu kotta file iya taddesengngengngi untuk nataroi dokumen sibawa majalah. Bentu ri tungke kotta mancaji sitengnga bulu (semicircle) rekko tellu kotta ripasibarisi, na ri lalengna kotta rilenynye'i gambar. Eppa desain ripa'benne-benne mancaji dua seri. Seri angkasa (space series) mappaita bulang sibawa linota, na seri buwa mappaita semangka sibawa lemo. Tema angkasa iyaro mappaitai jama-jamanna klien ri bidang industri kedirgantaraan (aerospace). Tungke kotta riyebbu polé ri karton corrugated sibawa kertas ripalenynye' ripasang ri iya duwa sisi'na. Gambar-gambar iya ripalenynye'e mappogau'i ri poto-poto tongeng.

The Recognition

About the A' Design Award Bessi

Theodorus File Box Kotta File iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Theodorus File Box Kotta File ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Theodorus File Box Kotta File mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: These innovative file boxes are unlike any other. Their unique shape creates a semicircle when three boxes are lined up, and even the insides are printed with imagery. There are four designs split between two series. The space series, which represents the brand, features the moon and the earth, while the fruit series features a watermelon and an orange. The designs tie into our client's business in the aerospace industry. We also created a logo for the brand based on the moon in Starry Night, one of Van Gogh's masterpieces.
Dimensions & Packaging: Width 270mm x Depth 102mm x Height 310mm
Tags: Theodorus, File box, Magazine box, Moon, Earth, Globe, Watermelon, Orange
Production Technology: It is made of corrugated cardboard with printed paper stuck together on both sides.
Design Challenge: We wanted the boxes to look like the real thing, inside and out. Numerous minor adjustments to the shape and layout were required to achieve that. The images used are actual photographs. That includes the moon and the earth, which were rendered as 3D models from the flat photographs before use.
Research: According to our research, these are the first cardboard file boxes with printing on both sides, and the first that form a semicircle.
Inspiration: We developed the name "Theodorus" for the stationery brand of our client, who uses cutting-edge technology to manufacture aerospace components and other precision parts. Theodorus was the name of the younger brother of Vincent van Gogh, the most famous and influential painter in the history of Western art. Throughout his life, Vincent was emotionally and financially supported by his brother. There is no doubt that Theodorus held a position of great importance and intimacy to Vincent, as the moon holds to the earth. The role of this product evokes that relationship between Theodorus and Vincent. Sometimes, it supports a business from the shadows; other times, it plays a central part in adding flair to a room.
Project Duration: The project started in March 2020 and finished in October 2020 in Japan.
Operation Flow: Our roles in this project included product design, naming, logo design and branding for the file boxes.
Patents: Patented. Utility model registration No (U3228257) 3228257. 2020. Japan
Team Members: Art Director/Designer : Kazuaki Kawahara
Image Credits: Kazuaki Kawahara, 2020.