MG iSmart Antarmuka Sistem Infotainment naébbu Star

MG iSmart Antarmuka Sistem Infotainment naébbu Star iyanaritu pammènangngé iya temmaka riéloinna ri 2021 A' Design Award Ulaweng ri Katégori Kompétisi Desain Antarmuka, Interaksi, sibawa Pengalaman Pengguna.

UlawengAntarmuka· 2021

MG iSmart Antarmuka Sistem Infotainment

ᨑᨗ Star

ᨀᨒᨗᨕᨙ: SAIC Overseas Intelligent Mobility Technology Co., Ltd.

Pammènangngé A' Design Award Ulaweng ri Katégori Antarmuka

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Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #120910

ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

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ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ MG iSmart Antarmuka Sistem Infotainment

MG iSmart iyanaritu séddi antarmuka sistem infotainment iya ridésaingngé untu' oto-oto polé ri merek MG. Iyaé antarmukaé nasokongngi pallebbanna pasa baru sibawa solusi khusus iya riébbué mattulilingiwi konnektivitas, titik sentuh digital sibawa asisten macca. Panéliting sibawa sidang pangngobbi idé silaong tim merek-é enrengngé pelanggangngé ri pasa iya riattujué pimpingngi laona pamaké. Tellu konsep interaksi ripurototipekan, na enneng arah visual riuji riolona séddi arah paccappureng ripilé sibawa rikembangkan sécara rinci. Oto-oto iya risadiaiyé MG iSmart mallalengngi ri India sibawa Thailand.

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ᨄᨙᨑᨗᨖᨒ A' Design Award Ulaweng

MG iSmart Antarmuka Sistem Infotainment iyanaritu pakoro A' Design Award Ulaweng, pakalebbi iya malompo tongeng iya ripabbere ri desain kelas pammulang, magello sibawa luar biasa. Pakoro Ulaweng iyanaritu karya iya inovatif, visioner sibawa mallangkara, iya mappakita kecerdasan, pangissengeng sibawa keahlian tau mabbuat. MG iSmart Antarmuka Sistem Infotainment ripakkirangngi mancaji penemuan iya lebbi ripuji, mappabbentuk trend sibawa monumental iya mappabbere nilai iya dena na rilebbi. Desain pakoro A' Design Award Ulaweng iyae iyanaritu karya spektakuler iya ripakalebbi iya malompo pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. MG iSmart Antarmuka Sistem Infotainment mappabbentuk perasaan keinginan iya makkasuwiang, mappatettong passiri, mappogau kreativitas sibawa mappagello.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: SAIC s brand MG was challenged with a new market rollout and needed a custom HMI solution to support this strategic initiative. The design embraces new technology trends centered around connectivity digital touchpoints and smart assistants with an intuitive interface that strengthens consumers' emotional relationships with both the vehicle and the MG brand.
Ukurang & Kemasang: Star s approach ensured that the UX flows were finalized and validated mid project so that the UI kit was ready for engineers to implement and develop. New MG cars equipped with our new HMI solution are now on the road in India and Thailand.
Tag: Infotainment HMI, MG iSmart, UX, Automotive industry, Technology
Téknologi Produksi: We began by understanding market trends and competitors. Then we conducted on site ideation to understand the customer journey and quickly prototype core interaction frameworks. Equipped with three interaction concepts we joined forces with SAIC s innovation team to work on the visual design. Together we produced six different design directions tested these internally and selected three finalists. SAIC selected a final design direction and our team developed a detailed visual and motion design.
Inspirasi: Everything we do here at Star is human centered. We wanted to create an HMI that was not only functional and beautiful but user friendly and seamless. We dug in and hosted numerous creative and research sessions both with the SAIC team and MG customers in respective markets to learn about their needs what engages them and gather data points that empowered our design process to be user-focused from its inception.
Wettu Proyék: Timeline January 2019 until May 2019

HMI was released on time new vehicles were presented on Shanghai Autoshow in April 2019.
Anggota Tim: Star team: Mikhail Rakityaskiy, Head of Design; Vladimir Gnatovych, UX Design Lead; Nikolay Apostol, User Experience Designer; Valery Loboda, Senior UX Designer; Vitaliy Davidenko; UX Designer.
From SAIC team: Ying Bai, UI Designer; Zhao Hua Fang, UI Designer; Shengjie Huang, Senior Product Manager.