Naive Blue Lab Oloang Pajjama Potorèto by SIG Design

Naive Blue Lab Oloang Pajjama Potorèto by SIG Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Tambaga in Desain Ruang Interior na Pameran Competition Category.

TambagaInterior· 2022

Naive Blue Lab Oloang Pajjama Potorèto

by SIG Design

Client: Naive Blue

A' Design Award Tambaga Winner in Interior Category

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Verified Award Winner

Verify Award Status for #127739

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Naive Blue Lab Oloang Pajjama Potorèto

Naive Blue Lab iyaréga oloang pengalamang konseptual mabbaruwa ritellengngé ri Naive Blue, mérék riyaseng lao panriaseng pajjama potorèto. Oloang-oloang masseuang fungsi riwawanngarai waranna, narekko séuwaéna oloang mappunyai kamandiriyang sibawa kafleksibelang, maéloiro kajjerniang sibawa kapressionalan laboratorium. Maégaé setting detale sibawa matere maélokngé ritiwiseng, narekko nakualitasé oloangngé namappinra. Makkoadangngi tata letak massurupa pulauwa sibawa gerakkang bulaéng, nasisallanngi déngngé pameran mabbéka sibawa mapancaji, mappawaéi pelanggang pengalamang oloang mafleksibel.

The Recognition

About the A' Design Award Tambaga

Naive Blue Lab Oloang Pajjama Potorèto iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Naive Blue Lab Oloang Pajjama Potorèto ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Naive Blue Lab Oloang Pajjama Potorèto mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The areas with different functions are distinguished by color, so that each space has independence and flexibility, and reflects the clean and professional feel of laboratory. A lot of detail Settings and exquisite materials are applied, so that the quality of the space has been enhanced.

Through the island-shaped layout and circular movement, combined with open and free exhibition, it brings customers a more flexible space experience.
Dimensions & Packaging: The space area is 85 ㎡.
Tags: photo shooting space, experience space, lab, future, clean
Production Technology: Many market research was carried out about target market and similar stores.
Design Challenge: While expressing the pure artistic sense of the space, it also adds retail function and reflects the professionalism of the brand and the space at the same time.
Research: Research objectives: target customers
Methodology: Market research, desktop research
Results: to know about the expectations of customers
Inspiration: Naive Blue Lab is the new conceptual experience space launched by Naive Blue, a brand providing photo shooting services. It represents a brand extension that is young, avant-garde, trendy, imaginative and creative. Here, customers can experience more innovative services and products first.
Project Duration: The project started in August 2019 and finished in December 2019.
Location of the project: 214-1, 2nd Floor, International Financial Center, Century Avenue, Shanghai, China.
Operation Flow: /
Team Members: Creative director：Ray Lee
Interior design：Xiaojuan Gu, Sheng Ye
Graphic design：cheeer studio
Rendering：Sheng Ye
Project management：Sheng Ye
Image Credits: Image#1-Image#5 Photographer: Naive blue