Emotions Poster by Rui Ma is a highly esteemed winner of the very prestigious 2022 A' Design Award Bessi in Desain Grafis, Ilustrasi, na Komunikasi Visual Competition Category.

BessiGrafis· 2022

Emotions Poster

by Rui Ma

Client: Rui Ma

A' Design Award Bessi Winner in Grafis Category

19,129

Verified Award Winner

Verify Award Status for #129865

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Emotions Poster

Aga rupanna perasaan ri lino visual? Serise poster makkuanae Emotions maega eppa' macca-macca jenis perasaan dasar ri bentuke visual. Eppa' perasaang-e iyaro Joy, Anger, Sadness, sibawa Fear. Pendesaine angnganna' bahasa visual kontemporer termasuk ilustrasi abstrak, warna-warna macai, sibawa tipografi dinamis napaelo-elo hubungangngé antarai perasaan sibawa ekspresi tampa. Ri sistem desaine é, séuwwa-séuwwa bahasa visual maeloka sebagai desaine individual ataro jancinna. Madeceng-i bareng, makkuniro desaine poster-é maeloka sebagai yaro sistem.

The Recognition

About the A' Design Award Bessi

Emotions Poster iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Emotions Poster ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Emotions Poster mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Emotions is a series of posters that represent four different types of basic emotions - Joy, Anger, Sadness, and Fear. The posters also show the connection between emotions and facial expressions in visual form. The design was created in its own grid with abstract illustrations, vibrant colors, and dynamic typography. At the same time, each graphic, illustration, and typography also work as individual designs on its own.
Dimensions & Packaging: Each poster application was designed in its unique form depending on the dimension. At the same time, all the poster designs work as a system.
Tags: Graphic Design, Illustration, Posters, Visual Communication
Production Technology: The posters were created and designed with Adobe Illustrator and Photoshop.
Design Challenge: Emotions can be abstract and also representational at the same time. The challenge of the project was how to visualize emotions in playful and contemporary design/illustration styles. The research on the connection between facial expressions and emotions was also a challenge but an interesting subject.
Research: The research of this project was based on information about the subject from the internet.
Inspiration: I was reading a few psychology books recently and a question came to my mind: What would emotions look like in the visual world? So I did the research and created the posters with graphics and illustrations in English and Chinese.
Project Duration: 2021 Los Angeles
Operation Flow: This series of posters were designed for both digital and print applications. The posters can be viewed on screens, prints and OOH, etc.
Image Credits: English font: Raoul Audouin & Velvetyne Type