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Carbon Research Identitas Merek by Sxdesign

Carbon Research Identitas Merek by Sxdesign is a highly esteemed winner of the very prestigious 2022 A' Design Award Tambaga in Desain Grafis, Ilustrasi, na Komunikasi Visual Competition Category.


TambagaGrafis· 2022

Carbon Research Identitas Merek

by Sxdesign

Client: Carbon Research

A' Design Award Tambaga Winner in Grafis Category

14,327

Verified Award Winner

Verify Award Status for #137997

Colors

The Design

About Carbon Research Identitas Merek

Carbon Research iyanaritu identitas merek iya ripancajiki untuk jurnal akademik iya riwedding'i ri laleng konteks carbon neutrality. Logoé napaddupangi gambara linoé sibawa struktur atom karbon untuk mappaissengeng pallinduangeng lingkungangngé. Assijoinenna garisi'é mappasidupai lintang linoé sibawa lorong éléktron, iya mappasingkerui pikkirang tattutu'é sibawa pasitujuang iya lebbi luwasé. Struktur simetris sibawa mattulilingngé mappaitai kommunitas akademik iya massibawaé. Logo iya rigabungangngé riceta ri sappulu jurnal sibawa media fisik laingngé, sibawa tette maccowa riwacca ri ukuran minimal 20 sibawa 5 milimeter.

The Recognition

About the A' Design Award Tambaga

Carbon Research Identitas Merek iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Carbon Research Identitas Merek ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Carbon Research Identitas Merek mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Carbon Research's logo uses earth and carbon atomic to convey ideas of carbon neutrality and eco-protection. In detail, we use line connections to merge earth’s latitudes with electronic tracks, which means bounds of thought and symbolizes more communication. The surrounding and symmetrical structure reflects the image of a cohesive academic community. Overall, the design conveys the brand value of an international, top-tier journal and reflects a sense of mission for the time.
Dimensions & Packaging
The combine logo can be print on the minimal size at 20mm x 5mm.
Tags
graphics, illustration and visual communication, logo, academic journal, carbon, earth
Production Technology
It can be printed on magazine covers or other products.
Design Challenge
In order to express carbon, environmental protection and other elements while making the brand logo convey a deeper significance to help brand positioning, the selection of elements, how to match and combine them, and how to handle the details in the design process are huge challenges that require systematic and unified thinking by the design team.
Research
Research has shown that visual symbols with broad consensus can evoke a common memory and establish a unified perception of a certain figure. Earth is one of such symbols. besides expressing the concept of eco-friendly, the use of the earth as the core element of the organization over a long period of time has built a solid consensus in people's minds that they are socially responsible, international and reliable, which is the main reason why we chose this element for carbon research.
Inspiration
Carbon Research is an academic journal founded in the context of carbon neutrality. It aims to promote the cause of human eco-protection with an international, top-notch and authoritative figure. Based on this position, designers finally chosen the earth, commonly used by international organizations as the core element of the brand identity with the carbon atomic structure.
Project Duration
The project started in January 2022 in Beijing and finished in February 2022 in Beijing, China.
Operation Flow
The combine logo is used primarily as a typographic element on journal covers, as well as printed on journal covers or other physical media.
Patents
Sxdesign
Team Members
Yingfei Sun
Hao Huang
Qian Hao
Haining Jiang
Xu Chen
Rong Zhang
Wushuang Li
Fengchang Wu
Image Credits
Sxdesign

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