Dalian Seafood Desain Logo sibawa Kemasan by Ju Jijing is a highly esteemed winner of the very prestigious 2023 A' Design Award Tambaga in Desain Grafis, Ilustrasi, na Komunikasi Visual Competition Category.

TambagaGrafis· 2023

Dalian Seafood Desain Logo sibawa Kemasan

by Ju Jijing

Client: Northeastern University of China

A' Design Award Tambaga Winner in Grafis Category

11,127

Verified Award Winner

Verify Award Status for #148231

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Dalian Seafood Desain Logo sibawa Kemasan

Dalian Seafood iyanaritu identitas merek sibawa desain kemasan untuk produk laut siap tanre. Logo sibawa gambar turunanna ripasangi ri kemasan tunggala, kotak hadiah malampe ripasoq iya mattenre tellu kotak ceddé, sibawa kaleng kemasan. Gambaran abstrak riala polé ri ciri-ciri rupa-rupang oloq-oloq tasi iya maéga ragana, naripasangi sibawa susunang iya massarang-sarang na sisaliweng. Pasilennrengeng warna iya macakka mabbéré rupa iya mabaru lao ri iyya séri-e. Kemasang-ngéwé ricetak sicara digital sibawa finishing matte ri ahang-ahang iya wedding ripakegunai paimeng, na kotak hadiah iya ripasoq-e mudah ripaancéngi.

The Recognition

About the A' Design Award Tambaga

Dalian Seafood Desain Logo sibawa Kemasan iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Dalian Seafood Desain Logo sibawa Kemasan ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Dalian Seafood Desain Logo sibawa Kemasan mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The work uses graphic language to draw seafood packaging vision. The packaging illustrations are abstracted and graphically displayed according to various characteristics of marine products, and the repeated and staggered layout style is adopted; The contrast of color levels is bright and fresh, showing a sense of vitality of the series. The graphic design of the brand font is carried out to spread the brand culture of seafood in a way that suits the modern aesthetic.
Dimensions & Packaging: label:69mmx117mm Small packing box:120mmx120mmx120mm
can:110mmx110mmx60mm Set box:360mmx120mmx120mm
Tags: Food, logo, packaging, brand, image, graphic design
Production Technology: The logo and derivative graphics of the brand are applied to a set of packaging, consisting of a single package, a long pull-out gift box, containing three small packaging boxes and packaging cans, which are printed by digital printing with the matte process, and the packaging is made of environmentally friendly and recyclable materials.
Design Challenge: The difficulty of this project design is how to make the product brand have its unique performance style and artistic effect. It not only meets the aesthetic acceptance effect of young people, but also can obtain social feedback after sales.
Research: The ready-to-eat marine products on the market do not pay attention to the packaging vision, which leads to the reduction of the purchase degree. The user's emotional experience is not satisfied, which is not paid attention to the public consumers. Therefore, through this modern and simple visual expression form, the visual packaging will be carried out again, and the marine organisms will have emotional resonance with the consumers through the graphic language, meet the consumer's visual emotional experience, and improve the brand's uniqueness and popularity.
Inspiration: Through the visual design of packaging and the extension design of cultural and creative packaging for the brand of Dalian Seafood, explore the presentation mode of visual novelty of seafood packaging, extract abstract graphics according to the characteristics of different seafood elements, and form its unique order by using repeated and staggered layout patterns, and use graphic language to express the characteristics of different seafood products, attracting the love of young consumers.
Project Duration: The project was launched in September 2022 and completed in November 2020.
Operation Flow: Pull-out packaging is convenient for consumers to open. The packaging material and process are simple and easy to mass production. Brand element graphics can be used in many ways.
Image Credits: Ju Jijing，2022.