B For Good Leaders Fungsi Primer: Identitas Visual naébbu Misteli Creative Agency

B For Good Leaders Fungsi Primer: Identitas Visual naébbu Misteli Creative Agency iyanaritu pammènangngé iya temmaka riéloinna ri 2024 A' Design Award Tambaga ri Katégori Kompétisi Desain Grafis, Ilustrasi, na Komunikasi Visual.

TambagaGrafis· 2024

B For Good Leaders Fungsi Primer: Identitas Visual

ᨑᨗ Misteli Creative Agency

ᨀᨒᨗᨕᨙ: Misteli Creative Agency

Pammènangngé A' Design Award Tambaga ri Katégori Grafis

15,902

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #159250

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ B For Good Leaders Fungsi Primer: Identitas Visual

Teks Buku: B For Good Leaders iyanaritu identitas visual untuk jaringang global pamimping bisnis. Kellorang, warna kamase-masei sibawa amasengeng, iyanaritu warna pokokna. Kellorang riyagabungeng sibawa maega warna mapella laingnge sibawa pola-pola iya mappaitangngi ka'da-ka'dana rupa tau sibawa kegiatang ri laleng jaringangngero. Séddi mata ri tengnga-tengngae mappaitangngi visi jaringangngero sibawa carana mitai linoé. Identitas iyaé ripakéi ri website, newsletter, sibawa media sosial, enrengngé ri bola-bola pattemuang iya ribangungngé sibawa kaing wedding ripakkalauleang, karton wedding masara ri watakkaléna, sibawa karettas ripakkalau.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Tambaga

B For Good Leaders Fungsi Primer: Identitas Visual iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. B For Good Leaders Fungsi Primer: Identitas Visual ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. B For Good Leaders Fungsi Primer: Identitas Visual mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: This movement is about prosperity, well-being, and the power of collective action. The chosen orange colour, a colour of warmth and happiness, matches this vision. This is complimented with an array of warm colours and joined by patterns which reflect the diversity of people and activities breathing life into this network. The result is a warm, inviting, diverse, and action-driven identity that matches the soul of the B for Good Network. The eye demonstrates the vision, and the unique way of seeing the world.
Ukurang & Kemasang: The end-product was a collection of online and in-person communication. We created a website, newsletters, and socials. The event was also brought to life in the event halls using recyclable fabrics, easily biodegradable cardboard, and recycled paper, minimizing the environmental impact.
Tag: Brand, network, B for Good, visual identity, summit, events, regenerative economy, b economy, business as a force for good
Téknologi Produksi: The vision of the B for Good Leaders Network formed the foundation of the visual identity. The process began with delving into the essence of the network using the Misteli Identity Model- describing the people, the tone of voice, the DNA. For the summits in 2022 in Rome and 2023 in Amsterdam the identity was translated into communication tools such as a website, newsletters and all communication in Rome. It was also brought to life in the event halls using recyclable fabrics, easily biodegradable cardboard, and recycled paper, minimizing the environmental impact.
Tantangeng Désain: This network presents a plethora of stakeholders, thought-leaders, and involved parties each with their own wishes and priorities. The visual identity needed to meet all these wishes and requirements, and unite a group of people under one brand.
Panélitiang: Misteli creative agency began by establishing the core identity of the B for Good Leaders network. This core identity - the DNA, tone of voice, and key benefits - forms the basis for the brand, visual identity, and strategy. A crucial part of this research is looking into the target audiences for the network and summit. The brand identity has the main functions of communicating the organisation, and attracting the key target audiences.
Inspirasi: The B for Good Leaders Network is a vision of thousands of CEOs and world leaders joining to use business as a force for good. This is about knowledge sharing, connections, and making a collective difference to drive the B Economy forward. This strong mission needed a strong visual identity to match. Misteli creative agency is inspired to work with organisations who match their commitment to change and making a positive impact in the world.
Wettu Proyék: The project started in 2022 with the creation of the visual identity. In June 2022 the first summit was held in Rome, and in May 2023 the second summit was organised in Amsterdam. The third summit is currently being developed for the spring of 2024 in Amsterdam.
Alur Opérasi: Misteli creative agency believes in creating strong, bold visual identities that can be widely applied and translated into online and offline communication. Identities which are recognisable and reflect the core of the brand.