Seawool Proyek Branding naébbu Chungsheng Chen and Eddie Wang iyanaritu pammènangngé iya temmaka riéloinna ri 2024 A' Design Award Bessi ri Katégori Kompétisi Desain Grafis, Ilustrasi, na Komunikasi Visual.
BessiGrafis· 2024
Seawool Proyek Branding
ᨑᨗ Chungsheng Chen and Eddie Wang
ᨀᨒᨗᨕᨙ: Tainan University of Technology/Product Design Deparment
Pammènangngé A' Design Award Bessi ri Katégori Grafis
Pammènangngé Anugérah Naparessoi
Paressoi Status Anugérah untu #160731ᨉᨙᨔᨕᨗᨊᨙ
ᨄᨙᨑᨗᨖᨒ Seawool Proyek Branding
Merek iyanaritu naggabunganggi mode sibawa kelestarian lingkungan, naintegrasikki kulit tiram risikling sibawa teknik propésional sibawa gaya ri laleng urip séuwwa-séuwwa. Logo napataroi engka huruf gedde, nasymboliki semangat inovasi namalampappé sibawa huruf o makkappinna narèpresèntasikki kelestarian malikkereng, namakaasengnga pembaruan malatenreng. Desain sipulengeng makkaelok, narèpresèntasikki appanginappanna mode sibawa kualitas. Huruf standar naintegrasikki unsur balao sibawa gerakan maéloka naëlo, nakilalangngi penghormatainna ri alam sibawa kemajuan namalampappé. Merek iyanaritu mannawa semangat, inovatip sibawa pananrang ri mode sibawa tren lingkungan.
ᨄᨂᨑᨁᨙ
ᨄᨙᨑᨗᨖᨒ A' Design Award Bessi
Seawool Proyek Branding iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Seawool Proyek Branding ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Seawool Proyek Branding mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.
ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ
ᨀᨗ ᨄᨙᨑᨙ
ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.
- Sipa Khas
- Seawool the brand logo incorporates elements of wave, upward motion and intricate details, symbolized respect for the natural environment, continuous progress, and top quality. The dual letter o represent perpetual sustainability and ever-evolving. It is vibrant, innovative, that leads both fashion and eco-friendly trends. Put on seawool as the brand slogan, encourage people to discover warmth and enjoyable when wearing seawool apparel, experiencing a unique lifestyle attitude towards sustainability.
- Ukurang & Kemasang
- SEAWOOL Logo: Letters are all in uppercase
Color system : primary color is Sustainable Blue, supplemented by Wool Yellow and Oyster Grey. - Tag
- Branding, Oyster shell, Recycle, Sustainability, Visual Identity, Logo.
- Téknologi Produksi
- The Branding project all done in Adobe Illustrator and Photoshop software.
- Tantangeng Désain
- The challenge lies in imbuing the Seawool brand with a sense of sophistication while embodying the brand spirits of sustainable, innovative, and approachable. To achieve this goal, the design team has crafted a completely new brand image for Seawool based on these criteria.
- Panélitiang
- Seawool is a brand that blends fashion and sustainability, integrating recycled oyster shells with professional techniques and style into everyday life. Moreover, it continuously develops new technologies to explore future possibilities, creating more choices for the brand and establishing a new paradigm. By merging expertise with fashion, Seawool focuses on the quality of clothing, emphasizing softness, comfort, and the pursuit of individual style.
- Inspirasi
- The excessive oyster shell waste along Taiwan coastal line has caused serious environment issue. By recycled the discarded oyster shells and mixed with recycle PET bottle to develop the functional fiber. Seawool yarn, the word derived from sea and wool, means this innovative yarn with woolen touch which develop from the sea resources. Seawool served a strong image to the new brand, deepen consumer awareness of its distinct characteristics, a brand that leads both fashion and sustainability.
- Wettu Proyék
- The Branding project commenced in Sept.2022 and concluded in May,2023.
- Alur Opérasi
- The logo can be used in many places, not only on clothing labels and packaging but also on business cards, websites, and social media platforms. This helps maintain visual consistency for the brand and enhances its visibility and recognition, attracting more people to learn about the brand.
- Paténg
- Trademark: Creative Tech Textile Co., Ltd.
- Anggota Tim
- ChungSheng Chen
Eddie Wang
TingYuan Lin
EnYang Chen
Tainan University of Technology/Product Design Dept
Acdesign Associates International Co.,Ltd
Creative Tech Textile Co., Ltd
Hans Global LLC. - Krédit Gambar
- All images copyright: Acdesign Associates International Co.,Ltd.
Sponsori
Jélajahi Lampéi ri Designers.org
Sappai produk, layanan sibawa kasempatan polé ri mitra iklang idi.
ᨒᨕᨙᨅᨗ ᨍᨒᨍᨒᨗ
ᨉᨙᨔᨕᨗ ᨔᨗᨄᨉᨙ
ᨍᨒᨍᨒᨗ ᨒᨕᨙᨅᨗ ᨉᨙᨔᨕᨗ ᨆᨊ ᨄᨂᨑᨁ ᨄᨉ ᨀᨈᨙᨁᨚᨑᨗ ᨔᨗᨄᨉᨙ, ᨊᨄᨗᨒᨙ ᨄᨉ ᨀᨘᨕᨒᨗᨈᨔ.