Cheetos Cheesy Verse 2024 Desain Pameran Immersive by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 A' Design Award Bessi in Desain Ruang Interior na Pameran Competition Category.
BessiInterior· 2025
Cheetos Cheesy Verse 2024 Desain Pameran Immersive
by PepsiCo Design and Innovation
A' Design Award Bessi Winner in Interior Category
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- Verified Award Winner
- Verify Award Status for #169566
The Design
About Cheetos Cheesy Verse 2024 Desain Pameran Immersive
Cheetos Cheesy Verse 2024 iyanaritu pengalaman pameran immersive iya ripancajiè ri Mexico City. Edisi katellué ri proyeku énnaé tabbukka ri July 2024 sibawa ripaitangngi ri karakter merek Chester Cheetah. Desainnaé mancajiang parenge untu manessa sappulo pengalaman iya massarang-sarangngé, tungke-tungke mattaro sibawa camileng Cheetos iya maéga-égaé, kalebu Torciditos, Bolitas, Colmillos, Flamin Hot, Poffs enrengngé Popcorn. Tungke-tungke ruangngé mappunnai tema sibawa karakter aléna. Hiburang, fashion, enrengngé nanré iyanaritu tellu tema poko’ ri sininna desainnaé.
The Recognition
About the A' Design Award Bessi
Cheetos Cheesy Verse 2024 Desain Pameran Immersive iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Cheetos Cheesy Verse 2024 Desain Pameran Immersive ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Cheetos Cheesy Verse 2024 Desain Pameran Immersive mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In July 2024, mischievous Chester Cheetah opened a portal to the different worlds of Cheetos. The fun, famous feline presented the third edition of the Cheetos Cheesy Verse, an immersive experience created by our team in Mexico City. This year, the Cheetos Cheesy Verse was back and cheesier than ever. We wanted the immersive experience to be bigger than previous years, so we invited the Cheetos faithful to explore the world of Cheetos through 10 unique experiences.
- Inspiration
- Inspired by the unique personalities within the Cheetos portfolio, we created a universe of different flavors and different worlds. Each Cheetos snack — Torciditos, Bolitas, Colmillos, Flamin' Hot, Poffs, and Popcorn — had its own experience, always with a gravitational pull toward entertainment, fashion, and food, the centers of gravity in the Cheetos Cheesy Verse.
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