Dailies Desain Kartu Pos by Ying Han is a highly esteemed winner of the very prestigious 2025 A' Design Award Bessi in Desain Grafis, Ilustrasi, na Komunikasi Visual Competition Category.

BessiGrafis· 2025

Dailies Desain Kartu Pos

by Ying Han

A' Design Award Bessi Winner in Grafis Category

10,620

Verified Award Winner

Verify Award Status for #171160

View at A' Design Award Press Release Award Badge

Colors

The Design

About Dailies Desain Kartu Pos

Konsep desain seri kartu pos tipografi ié' fokus ri permainaéngngi bentuk, komposisi, siagang harmoni warna. Tipografi matega ripatappilanngi siagang rona komplementer oranye-kuning siagang ungu-biru, makkajaloi kontras visual nadinamis. Cara ié' mataroi keterbacaan maccokoé siagang napatuo rasa energi siagang positif, nataro siasengngi kartu pos makaja ekspresi maceraq desain tipografi siagang komunikasi visual.

The Recognition

About the A' Design Award Bessi

Dailies Desain Kartu Pos iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Dailies Desain Kartu Pos ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Dailies Desain Kartu Pos mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design concept for this typographic postcard series focuses on the interplay of form, composition, and color harmony. Bold typography is paired with complementary
hues of orange-yellow and purple-blue to create dynamic visual contrast. This approach enhances legibility while evoking a sense of energy and positivity, transforming each postcard into a vibrant expression of typographic design and visual communication.
Dimensions & Packaging: Width 152.4mm x Height 228.6mm
Tags: Typography, Color, Postcard, Form, Positive energy.
Design Challenge: The biggest challenge was balancing bold typography with a limited color palette while ensuring high visual impact in a gym environment. The design needed to evoke energy and motivation without overwhelming the space. Internally, historical and social perspectives on sports branding influenced type choices. Externally, print production constraints required careful material selection for durability. Overcoming these obstacles resulted in a dynamic, high-contrast design that enhances the workout atmosphere.
Inspiration: I was inspired by the raw energy and spontaneity of gym notes: quick, motivational, and goal-driven in gym. I became interested in how typography can amplify this dynamic spirit, using type as a tool to convey positivity, movement, and motivation. Through bold forms, expressive layouts, and rhythmic compositions, I aim to capture the energetic mindset associated with physical activity and personal growth.
Project Duration: This Project started in November 2024 in the USA and finished in March 2025.
Patents: Copyrights belong to Ying Han, 2025.
Team Members: Designer: Ying Han
Photographer: Ying Han