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Designtide Tokyo 2024 Primary Function: Identitas Merek by There There - Kazune Watanabe
Designtide Tokyo 2024 Primary Function: Identitas Merek by There There - Kazune Watanabe
Designtide Tokyo 2024 Primary Function: Identitas Merek by There There - Kazune Watanabe
Designtide Tokyo 2024 Primary Function: Identitas Merek by There There - Kazune Watanabe
Designtide Tokyo 2024 Primary Function: Identitas Merek by There There - Kazune Watanabe

Ulaweng Grafis · 2026

Designtide Tokyo 2024 Primary Function: Identitas Merek

by There There - Kazune Watanabe

  • A' Design Award Ulaweng 2026 in Grafis
  • CLIENT: Designtide Tokyo Committee
  • Estimated Number of Design Views: 93,659
  • Verification code ADC2A57866 · Verify this award
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About Designtide Tokyo 2024 Primary Function: Identitas Merek

Book Text: Designtide Tokyo iyanaritu séua acara desain pameran sibawa pasa iya sappa sibawa massibageeng tren baru ri desain produk sibawa lapangan iya sicoco. Naolai desain, napancajiwi séua pengalaman immersif polé énergi sibawa emosi iya lebbi tinggi na média digital. Ripakangka polé 2005 lettu 2012, napassibageeng budaya desain polé Tokyo lao ri linoé. Tungke taung, kira-kira 50 desainer iya riundang sibawa ripilé mappaita karya iya lebbi masséngngi kreativitas na dagangeng. Ri taung 2024, Designtide Tokyo ripaenre paimeng sibawa logo baru sibawa visi iya ripabaru.

About the A' Design Award Ulaweng

Designtide Tokyo 2024 Primary Function: Identitas Merek iyanaritu pakoro A' Design Award Ulaweng, pakalebbi iya malompo tongeng iya ripabbere ri desain kelas pammulang, magello sibawa luar biasa. Pakoro Ulaweng iyanaritu karya iya inovatif, visioner sibawa mallangkara, iya mappakita kecerdasan, pangissengeng sibawa keahlian tau mabbuat. Designtide Tokyo 2024 Primary Function: Identitas Merek ripakkirangngi mancaji penemuan iya lebbi ripuji, mappabbentuk trend sibawa monumental iya mappabbere nilai iya dena na rilebbi. Desain pakoro A' Design Award Ulaweng iyae iyanaritu karya spektakuler iya ripakalebbi iya malompo pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Designtide Tokyo 2024 Primary Function: Identitas Merek mappabbentuk perasaan keinginan iya makkasuwiang, mappatettong passiri, mappogau kreativitas sibawa mappagello.

Press Kit

Unique Properties
"Designtide Tokyo" was originally held from 2005 to 2012 and introduced Tokyo design to the world. It supported many designers who later gained international recognition. In 2024 the event was revived with a new visual identity. In a society driven by trends and empathy, the new identity needed strong impact and interactivity. The graphics change in response to viewer movement such as approaching moving away or sliding. This behavior reflects the motion of tides.
Dimensions & Packaging
Main Graphic Materials Wood Acrylic Fabric
Size 2 meters 5 centimeters by 10 meters
Printed Materials Poster Paper Plastic Sheet
Size A2
Technical Characteristics Digital expression reproduced through analog methods without electronic components
Tags
Graphic, Tide, Tokyo, Design, Animation
Production Technology
The graphics use scanimation also known as slit animation. Movement appears only when viewers change their position or distance. No digital screens or electronic components are used. By carefully adjusting slit pitch and base imagery the work expands beyond simple animation into a more complex interactive experience. Materials include wood acrylic fabric and paper. Acrylic used at the venue was later reused.
Design Challenge
The challenge was to create an interactive identity that changes according to user behavior without using digital technology. Scanimation normally allows only limited frame movement. By refining slit pitch and carefully designing the base imagery we transformed this simple technique into a complex responsive visual system that encourages physical engagement.
Research
From the 1990s to the early 2000s Tokyo hosted many influential design events. In recent years these opportunities have declined and large collective movements have become rare despite the spread of social media. "Designtide Tokyo 2024" was launched to renew this culture. Held in November 2024 in Tokyo it welcomed more than 6000 visitors and aimed to initiate a new movement in Japanese design.
Inspiration
"Designtide" refers to a major movement in design. Tides are created by the gravitational force of the moon. Natural forces alone create only surface movement. The aim of this project was to build a strong movement from the ground up. In an era shaped by social media and individual presentation, this graphics created based on the concept of tides for a major design event in Tokyo.
Project Duration
Venue Nihonbashi Mitsui Hall Chuo ku Tokyo Japan
Dates November 27 to December 1 2024
Operation Flow
The project uses scanimation to let visitors experience a major movement in design. Each graphic responds to viewer actions such as approaching moving away or sliding. The image changes depending on distance and motion. This system expresses how individual gestures can create a larger collective flow. Small personal actions combine to form a powerful tide of change.

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