Human and Sea Sèrie d'Il·lustracions Digitals by Liu Xiaorong and Huo Kai

Human and Sea Sèrie d'Il·lustracions Digitals by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronze in Disseny de Belles Arts i Instal·lacions Artístiques Competition Category.

BronzeBelles Arts· 2020

Human and Sea Sèrie d'Il·lustracions Digitals

by Liu Xiaorong and Huo Kai

Client: Northeastern University

A' Design Award de Bronze Winner in Belles Arts Category

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Colors

The Design

About Human and Sea Sèrie d'Il·lustracions Digitals

Human and Sea és una sèrie d'il·lustracions d'art digital sobre la relació entre les persones i l'oceà. Les il·lustracions utilitzen un estil surrealista i una forma de muntatge. Figures femenines apareixen entre peixos, corall i algues marines, juntament amb residus abandonats a l'aigua. S'hi lloa l'harmonia entre les persones i l'oceà, alhora que es critica la contaminació i la destrucció marina. Cada imatge es dibuixa en una tauleta gràfica amb programari de pintura digital. La sèrie està preparada tant per a impressió com per a mitjans digitals, amb l'objectiu de donar suport a la protecció marina.

The Recognition

About the A' Design Award de Bronze

Human and Sea Sèrie d'Il·lustracions Digitals és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Human and Sea Sèrie d'Il·lustracions Digitals sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Human and Sea Sèrie d'Il·lustracions Digitals satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
Dimensions & Packaging: The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
Tags: Human, Ocean, Digital art, Illustration, Destruction, Harmony
Production Technology: Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
Design Challenge: The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
Research: In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
Inspiration: The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
Project Duration: The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
Operation Flow: The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
Team Members: Design Director:Huo Kai, Illustrator: Liu Xiaorong
Image Credits: Liu Xiaorong and Huo Kai, 2019.