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DoReDo Disseny Interior de Saló de Bellesa by Gautam Desai

DoReDo Disseny Interior de Saló de Bellesa by Gautam Desai is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ferro in Disseny d'Espais Interiors i Exposicions Competition Category.


FerroInterior· 2020

DoReDo Disseny Interior de Saló de Bellesa

by Gautam Desai

Client: Gautam Desai Design

A' Design Award de Ferro Winner in Interior Category

Colors

The Design

About DoReDo Disseny Interior de Saló de Bellesa

DoReDo és un espai de benestar que combina una clínica de bellesa, un saló, un spa, un estudi de ioga i una petita cafeteria en 550 metres quadrats. La distribució s'inspira en el comerç minorista d'aeroports, on els aparadors es mantenen per sota del nivell dels ulls i el moviment roman senzill i clar. El corall s'utilitza com a color d'accent i apareix únicament als arcs de fusta del pati comercial central, que connecta tots els serveis. Tots els visitants passen a través dels arcs de corall. El paviment de fusta, les consoles il·luminades amb mirall, els prestatges metàl·lics suspesos i les aranyes de vidre completen l'interior.

The Recognition

About the A' Design Award de Ferro

DoReDo Disseny Interior de Saló de Bellesa és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que DoReDo Disseny Interior de Saló de Bellesa sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. DoReDo Disseny Interior de Saló de Bellesa és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
One of the most prominent elements of the design that was designed to be specifically eye catching, is the pop colour, coral. The coral serves two purposes, it is reflective of luxury and beauty, and also happens to be a colour that few brands have adopted. The coral only makes its presence felt in the arches of the retail courtyard, the hub of DoReDo that offshoots onto its various offerings. No matter where you go in the space, you have to pass through the coral arched courtyard.
Dimensions & Packaging
550 Square Meters
Tags
Salon, Spa, Aesthetic Clinic, Yoga Studio, Cafe, Wellness, Feel Good, Interior Design, Interior Styling, Luxury-Industrial-Chic, Modern, Contemporary, Coral, Arch, Retail
Production Technology
The material pallet includes wood framed arches, painted galvanised iron ac duct, wooden flooring, grey slate finished vitrified flooring, full length self lit mirrored consoles, veneered furniture, ceiling suspended MS frame storage racks, led spotlights, glass chandeliers, brass lamp shades, machine crafted bulb holders, wallpapers and printed vinyl wall art, to enhance the luxury, industrial and chic aesthetic of the salon
Design Challenge
The hardest part was to the assemble all the research, design and aesthetics, and to deliver the project to the Owner in the stipulated time of the fit out and with in a tight budget
Research
The design & aesthetic process involved researching existing retail spaces around the world sporting a user friendly experience
Inspiration
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little cafe, stemmed from the Architect’s airport shopping experiences.
Project Duration
The interior fit out started in January 2019 and finished in April 2019. The project is located in Nashik, India
Operation Flow
The design intent was to craft an experience that fosters interaction and induce a sense community to users, while creating a unique identity for the upcoming brand.
DoReDo, a 6000 square feet salon was modelled after airport retail experience.
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little café, stemmed from the Architect’s airport shopping experiences.
Patents
Copyrights belong to Gautam Desai Design, 2020
Team Members
Gautam Desai
Niketa Khanna
Ruchika Madhar
Kavita Narvekar
Image Credits
Fabien Charuau

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