Be:side Cafè i Bellesa by Akitoshi Imafuku and Lily Sugiyama is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronze in Disseny d'Espais Interiors i Exposicions Competition Category.
BronzeInterior· 2021
Be:side Cafè i Bellesa
by Akitoshi Imafuku and Lily Sugiyama
Client: Funabashiya
A' Design Award de Bronze Winner in Interior Category
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The Design
About Be:side Cafè i Bellesa
Per al nou repte de Funabashiya, que té una llarga història des de 1805 com a botiga de mochi de kudzu, els dissenyadors van considerar important tornar als seus propis orígens i valorar la seva llarga trajectòria, així que van adoptar l'emblemàtica pèrgola de glicínies de la seva botiga principal per al disseny de tota l'entrada. Aquest disseny dinàmic de l'entrada no només destaca en la tranquil·la zona residencial d'Aoyama i captiva la gent, sinó que també funciona com a zona d'estar exterior per als seus clients.
The Recognition
About the A' Design Award de Bronze
Be:side Cafè i Bellesa és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Be:side Cafè i Bellesa sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Be:side Cafè i Bellesa satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Funabashiya is an arrowroot mochi store with a long history since 1805, and this shop is their new conceptual shop focusing on health and beauty. The wisteria arbor at Funabashiya's flagship store became iconic to their customer.
For new challenge of our client Funabashiya which is with a long history since 1805 as arrowroot mochi store, the designers thought it is important to return to their own roots and cherish their long history. Therefore, they adopted the iconic wisteria arbor of Funabashiya's flagship store to the design of the whole entrance. Not only the dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people’s attentions, but it also functions as outside seating for their customers. - Tags
- Japanese design, wisteria arbor, wood, simple
- Production Technology
- To emphasize the linear design, the dark grey tiles runs from the terrace to the end of the store, and it makes the store look deeper and the terrace roof inspired by the wisteria arbor more dynamic. The designers kept the interior minimum and simple to make their products stands out and carefully plan the lighting to make the space bright enough but not too plain and boring by creating contrast of light.
- Inspiration
- Inspiration came from the wisteria arbor at “Funabashiya” flagship store in Kameido. The wisteria arbor became iconic to their customer over the years of their history. For their new challenge, the designers thought it is important to return to their own roots and cherish their long history.
- Project Duration
- The project started in January 2020 and finished in July 2020 in Shibuya, Japan
- Team Members
- Lead Design: Akitoshi Imafuku (supermaniac inc.)
Design: Lily Sugiyama (supermaniac inc.)
Lighting Plan: Hiroshi Enami (L GROW)
Construction: Yashima Creation - Image Credits
- Daisuke Shima (ad hoc Inc.)
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