Hongzhou Academy Centre de Vendes by Feng Cheng

Hongzhou Academy Centre de Vendes by Feng Cheng is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Argent in Disseny d'Arquitectura, Edificació i Estructures Competition Category.

ArgentArquitectura· 2022

Hongzhou Academy Centre de Vendes

by Feng Cheng

Client: Jiangxi LDY Supply Holdings Co., Ltd.

A' Design Award d'Argent Winner in Arquitectura Category

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Verified Award Winner

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The Design

About Hongzhou Academy Centre de Vendes

Hongzhou Academy és un centre de vendes situat a la zona central del comtat de Nanchang, a la Xina. L'edifici acull espais per a la negociació, l'artesania, les activitats infantils i l'exposició. Dos blocs miren cap a les vies urbanes en una cruïlla, i la seva posició desplaçada configura la plaça d'entrada. El disseny fa referència a l'arquitectura xinesa antiga. Les làmines d'alumini s'uneixen amb tanques, creant una textura semblant a la del maó a la façana. Una superfície corba i suau perfila la coberta i evoca els ràfecs tradicionals. Grans superfícies de vidre i un atri elevat confereixen a l'interior un caràcter obert i acollidor.

The Recognition

About the A' Design Award d'Argent

Hongzhou Academy Centre de Vendes és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Hongzhou Academy Centre de Vendes sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Hongzhou Academy Centre de Vendes és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is located in the central area of Nanchang County. As a sales center, it undertakes the functions of negotiation, handwork, children's activity space and display. The building is located at the intersection, so there are two typical blocks facing the urban road respectively. These two blocks shapes the building, and the misplaced part forms the entrance square.
Dimensions & Packaging: Land area: 2375m² floor area: 1221m²
Tags: traditional cutural, ancient architecture, sales center, curved roof, aluminium sheet
Production Technology: Metallic aluminium sheet, glass, coating Material
Design Challenge: To avoid the glue layer on facade, architects designed a gusset plate unit also use aluminium to insure the tone of the grey facade.
Research: Chosing the material for roof was a difficulty. Designers compared the effect and cost of Titanium-zinc Panel, Al-Mg-Mn alloy building sheets and aluminium sheet and finally chosed aluminium sheet as the roof material.
Inspiration: The area has a splendid cultural history in ancient times, so the form fully refers to the ancient Chinese architecture. Aluminum plates are connected by buckles, forming a unique brick texture on the facade. The smooth arc-shaped curved surface outlines the skyline of the building, which reminds people of the eaves curve of ancient Chinese buildings.
Project Duration: The project started in August 2020 in Nanchang and finished in December 2020 in Nanchang, China.
Operation Flow: The building provides people with a comfortable purchasing environment. The large area of glass enables people to enjoy the external scenery. The high atrium increases the width of the space. People can regard it as a commercial building or a place to rest.
Team Members: Seungmin Lee
Qi Zhou
Qinggang Zhu
Long Li
Pengwei Li
Zhenfei Fang
Yuwen Liu
Xu Zhang
Dongqun Li
Tiantian Wu
Image Credits: Image #1: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #2: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #3: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #4: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #5: Photographer Zeng Jianghe, Hongzhou Academy, 2021.