Deep Memory Disseny d'Interiors de Centre de Vendes by Holf Chen

Deep Memory Disseny d'Interiors de Centre de Vendes by Holf Chen is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Disseny d'Espais Interiors i Exposicions Competition Category.

BronzeInterior· 2022

Deep Memory Disseny d'Interiors de Centre de Vendes

by Holf Chen

Client: China Overseas Properties

A' Design Award de Bronze Winner in Interior Category

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The Design

About Deep Memory Disseny d'Interiors de Centre de Vendes

Deep Memory és un centre de vendes situat a Dalian, Xina, amb una superfície de 980 metres quadrats. El disseny pren com a punt de partida la textura urbana de Dalian, una ciutat on conflueixen els estils arquitectònics oriental i occidental. S'utilitza un llenguatge espacial contemporani per expressar la memòria local profunda i la nova vida local. El marbre, el xapat de fusta, el teixit endurit i els materials raspallats es combinen amb aranyes artístiques i cristall de vidre, creant un equilibri entre superfícies rugoses i delicades. A causa de la gran escala del projecte, l'interior es va estudiar mitjançant maquetes repetides i una sala de mostres in situ.

The Recognition

About the A' Design Award de Bronze

Deep Memory Disseny d'Interiors de Centre de Vendes és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Deep Memory Disseny d'Interiors de Centre de Vendes sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Deep Memory Disseny d'Interiors de Centre de Vendes satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Dalian, where the project is located, is a city with a fusion of Eastern and Western architectural styles. The Gothic architecture is elegant and chic, and the oriental traditional bluestone roads can be seen everywhere. Walking through such a magical urban texture, the exotic and local customs are intertwined, which is the temperament of the locals. Buildings from different periods have retained their unique forms, combining East and West, old and new.
Dimensions & Packaging: Project Area:980 sqm Category: Sales Center
Tags: Sales Center, Interior design, holf design
Production Technology: Marble, wood veneer, stiffe
ned fabric, brushed material
Design Challenge: Due to the large scale of the space, it's difficult to control the overall spatial scale. At the early stage, the design team specially experimented the interior space model many times and built a partial sample room of the project on site with the construction team so as to achieve the best spatial effects of the whole project.
Research: The ingenious use of matching materials in the project; artistic chandeliers, glass crystal, wood veneer, stone and other materials cooperate with each other to find a dialogue between nature and the ground, between organic and minimalist, and produce unique natural aesthetics. In such a large space, the natural air and rhythm, the arrogance and rhythm of the lake and the sea, people can look inside and enjoy it calmly.
Inspiration: This project takes the urban texture of Dalian as the design origin, and uses contemporary spatial language to describe "deep memory, local new life", the new and the old in the space, the typo and false in the composition, the realism and the intention, and outlines an aura. place to flow.
Project Duration: From January 2021 to June 2021; in Dalian
Operation Flow: The rough stones, the language of the growing pine trees, and the compositional charm of the space are all images of the deep local memory and the free growth of the local culture.”
Art chandelier, glass crystal, veneer, stone and other materials are used ingeniously and cooperate with each other to find a dialogue between roughness and delicacy, organic and minimalist, and generate an aesthetic magnetic field space.
Team Members: Holf Chen；Yani Hong
Image Credits: Qiwen photography