Divergence Kit de Joc by eMotionLAB is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Disseny de Joguines, Jocs i Productes de Lleure Competition Category.

BronzeJoguina· 2022

Divergence Kit de Joc

by eMotionLAB

Client: eMotionLAB Ltd.

A' Design Award de Bronze Winner in Joguina Category

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Verified Award Winner

Verify Award Status for #136794

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The Design

About Divergence Kit de Joc

Divergence és un kit de joc de cartes bilingüe per aprendre pensament de disseny. El kit ofereix una manera senzilla i entretinguda perquè els aprenents novells i els equips creatius practiquin el procés mitjançant una jugabilitat interactiva basada en la narració, d'aproximadament 1,5 hores. Els jugadors col·laboren i competeixen per resoldre un repte centrat en l'usuari aplicant tècniques essencials. Divergence és adequat per a de tres a sis jugadors i està disponible en versions física i descarregable, amb vídeos introductoris de suport. Les cartes de personatges il·lustrades fomenten la imaginació i la conversa.

The Recognition

About the A' Design Award de Bronze

Divergence Kit de Joc és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Divergence Kit de Joc sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Divergence Kit de Joc satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Divergence is a bilingual game kit to provide fun and easy way for entry-level learners and creative teams to pick up the process via an interactive, storytelling focused gameplay of about 1.5 hours, guiding players to collaborate and compete to solve a user-centric challenge by practicing essential techniques. The game kit was created as card-based design available in physical and downloadable versions, along with supporting introduction videos.
Dimensions & Packaging: 154mm (w) x 112mm (d) x 50mm (h)
Tags: design thinking, gamified tool kit, card game
Design Challenge: Divergence is a card-based storytelling game for 3-6 players to practice quick ideation techniques. The design language uses juxtaposing visual elements to spark players’ imagination and conversation – eg contrast bright-coloured illustrations set on a calm backdrop; pair geometric, linear forms with hand-drawn effects; use pure but exaggerated human figures to challenge user’s usual perspectives.
Inspiration: IDK wanted a gamified toolkit and goodies designed for young adults and educators to learn key design thinking skills quickly, or run short facilitated workshops, normally taking hours. The toolkit should appeal to young, professional audience in its gameplay, content, and graphic design, and should encourage creative brainstorming with peers by providing a balance of inspiration and information.
Project Duration: The project started in January 2021 and launched online in January 2022.
Operation Flow: First, players will be inspired by a set of beautifully illustrated deck of character cards that evoke imagination and conversations. Players will craft a narrative for their character through dialogue as a group. In the second stage, players will use the next set of cards to come up with strategies and innovative ideas to solve the character’s problems. In the third stage, players will pre-pitch their idea to other players and receive points and feedbacks. In the final round, players will refine and present their best solution to the group.
Patents: Hong Kong Design Centre
Team Members: Creative Director: Mandy Tsang
Art Director: Kat Luk
Project Manager: Christy Chan
Illustrations: Ivy Sin
Graphic Design: Charmian Cheung, Helen Cheung
Packaging Design: Helen Cheung, Charmian Cheung
Script writing: Wilson Lui
Animation: Stephanie Ng, Steven Chan, Hazel Huang, Kai Yeung, Man& Yiko@MorningGiants
Sound Design: Anthony Liu
Game Design: Hong Kong Design Centre, Press Start Hong Kong
Image Credits: Hong Kong Design Centre