Bocarni Sala d'Exposicions by Liang Wang

Bocarni Sala d'Exposicions by Liang Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Disseny d'Espais Interiors i Exposicions Competition Category.

BronzeInterior· 2023

Bocarni Sala d'Exposicions

by Liang Wang

Client: the One Design

A' Design Award de Bronze Winner in Interior Category

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Colors

The Design

About Bocarni Sala d'Exposicions

Bocarni és una sala d'exposicions de 500 metres quadrats situada a Shenzhen, Xina, acabada el juny de 2021. El disseny substitueix el model tradicional de centre de vendes. El focus es desplaça dels productes individuals cap a un estil de vida format pels productes, de manera que la visita esdevé una experiència immersiva. La llum i l'ombra guien la col·locació dels objectes i la disposició general. Les vistes de branques d'arbres escadusseres, molsa fresca, lotus i fulles de te expressen un caràcter oriental serè. Els armaris i el mobiliari es reserven per acollir activitats socials com prendre una copa al bar, descansar vora l'estufa i llegir.

The Recognition

About the A' Design Award de Bronze

Bocarni Sala d'Exposicions és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Bocarni Sala d'Exposicions sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Bocarni Sala d'Exposicions satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this case, the temperature of life becomes the core of the design. With the symphony of poetic light and shadow and oriental philosophy, it demonstrates how lifestyles differ, how time and space interact actively, how body and mind integrates closely. In addition, through rational design, the spot’s economic benefit is enhanced at the commercial level.
Dimensions & Packaging: Project Area: 500 square meters
Tags: Liang Wang, Exhibition, Nature, Commerce, Oriental beauty
Production Technology: Exhibition can be regarded as the substitution of traditional sales center. By transferring the concentration from single product to lifestyle composed by products, the exhibition is the progress from regular exhibition to immersive experience. The designer emerged from the rigid commercial implantation, with natural brushstrokes seen everywhere in the space. In this way, the exhibition is full of natural and warm poetic aroma.
Design Challenge: According to the designer, light and shadow are the best tools for empathizing with space. Therefore, following the trace of light and shadow, the scene is created back to the specifics of objects and the overall arrangement, revealing the attitude of life behind it and evoking the visitor's desire to linger.
Research: The designer is aware that, beyond simply serving a functional purpose, the commercial scene must also be aesthetically pleasing, emotionally engaging, experientially rich, natural, and inclusive, in order to maintain its vitality. The strategy is life narrative, scene immersion is the result, and commercial growth is the objective.
Inspiration: By adhering to the idea of Natural Creation, Poetic Construction, the designer seeks to offer the Bocarni Exhibition a fresh appearance that is full of contemporary and poetic charms while maintaining a balance between business, art, and daily life.
Project Duration: The project is located in Shenzhen, China and completed in June 2021.
Operation Flow: The view of sparse tree branches, fresh moss, unfolded lotus, and tea leaves offers a glimpse of a tranquil and profound oriental charm. The entire cabinet and furniture are set aside to accommodate people's diverse social activities and interests, such as drinking at the bar, lounging and chatting by the stove, and reading a book, etc.
Image Credits: Photographer Shifang Studio