Pocket Heritage Joc de sobres vermells de Mingzhi Cai

El disseny Pocket Heritage Joc de sobres vermells de Mingzhi Cai és un guanyador molt estimat del prestigiós 2026 A' Design Award de Ferro en la Categoria de Competició de Disseny d'Articles de Regal.

FerroArticles de Regal· 2026

Pocket Heritage Joc de sobres vermells

de Mingzhi Cai

Client: Mingzhi Cai

Guanyador del A' Design Award de Ferro en la Categoria de Articles de Regal

2,847

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Colors

El Disseny

Sobre Pocket Heritage Joc de sobres vermells

Pocket Heritage és una sèrie col·leccionable de sobres vermells creada per a l'Any del Cavall. El disseny transforma el sobre vermell tradicional en un mitjà portàtil de narració cultural, traduint la imatgeria de les fires de temple i de les actuacions de Shehuo en un sistema de personatges unificat. Cada sobre mesura 90 mm per 170 mm i està imprès sobre paper especial perlat amb tintes UV de cinc colors. Els dissenys seleccionats incorporen relleu gofrat amb làmina d'or. Cada paquet conté sis sobres escollits a l'atzar d'entre trenta-quatre dissenys, la qual cosa fomenta l'intercanvi i, posteriorment, l'exposició com a petites làmines.

El Reconeixement

Sobre el A' Design Award de Ferro

Pocket Heritage Joc de sobres vermells és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Pocket Heritage Joc de sobres vermells sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Pocket Heritage Joc de sobres vermells és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: Pocket Heritage transforms the red envelope into a portable heritage medium for New Year and ceremonial gifting. A unified Year of the Horse character system ensures clear recognition while reinterpreting Shehuo performance culture in a contemporary format. Printed on pearlescent specialty paper with five color UV inks, selected designs also feature embossed relief with gold foil to create vivid color shifts and tactile depth. Each pack contains six randomly mixed envelopes to encourage exchange, collecting and continued use as keepsake prints.
Dimensions i Embalatge: This project is a collectible red envelope series. Each retail pack contains six randomly mixed envelopes selected from a set of thirty four designs to encourage exchange and storytelling. Envelope size is 90 mm x 170 mm. The envelopes are printed on pearlescent specialty paper with high contrast graphics for strong legibility and tactile appeal. Selected editions include embossed relief with gold foil. Used envelopes may also be kept and framed as decorative prints.
Etiquetes: Intangible Heritage, Temple Fair, Shehuo, Red Envelope, Cultural Communication, Year of the Horse, Character Design, UV Printing, Pearlescent Paper, Collectible Gift Set
Tecnologia de Producció: Five color UV ink printing on pearlescent specialty paper creates vivid color shifts and a tactile surface. Selected designs feature embossed relief with gold foil to add raised detail and a ceremonial finish. The character artwork follows a unified visual guide to maintain consistency across the Year of the Horse series. Prototyping included print proofing, finish testing and iterative layout adjustment before final production.
Repte de Disseny: The main challenge was translating traditional Chinese temple fair and Shehuo culture into a contemporary collectible format without losing authenticity. The project needed to balance historical reference, visual clarity, tactile richness and production consistency at the same time. Another difficulty was building a unified character system from diverse cultural sources while keeping each design vivid, readable and suitable for printing, gifting and long term display.
Recerca: Cultural and user centered design research. The objective was to translate temple fair and Shehuo heritage into a coherent Year of the Horse character system that is easy to recognize and share. Methods included visual comparison of classical painting records, relic imagery and contemporary festival documentation, followed by iterative character development, print proofing and user feedback with art students. The result was a thirty four design series with strong tactile identity, collectible value and improved cultural recall.
Inspiració: This project was inspired by the visual energy of Chinese temple fairs and Shehuo performances. It rethinks the traditional red envelope as a portable medium for Year of the Horse cultural storytelling. Research compared classical painting records and relic imagery with contemporary festival documentation. Through collaboration with art students and iterative development, the design established a consistent character system and transformed heritage references into a vivid, tactile and shareable gift format.
Durada del Projecte: The project was developed from May 2025 to January 2026 in Bazhou, Langfang, Hebei, China. Research and co creation workshops were conducted with art students during the development process. Print prototyping, material testing and final production were completed with local manufacturing partners. The series was then prepared for market presentation and distribution.
Flux d'Operació: Users select a red envelope from the pack and present it during New Year celebrations or ceremonial gatherings. The tactile surface encourages handling and close viewing. Because each pack contains six randomly mixed designs, people naturally compare, exchange and discuss the characters and their cultural meanings. After use, the envelope can be kept, displayed or framed as a small decorative print, extending both its function and emotional value.
Patents: Copyrights belong to Mingzhi Cai, 2026.
Crèdits de les Imatges: Image #1: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #2: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #3: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #4: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #5: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Video Credits: Videographer Mingzhi Cai, Pocket Heritage, 2026.