Cycle Of Matter Estand d'Exposició de Marzena Michalska - Smart Design Expo

El disseny Cycle Of Matter Estand d'Exposició de Marzena Michalska - Smart Design Expo és un guanyador molt estimat del prestigiós 2026 A' Design Award d'Argent en la Categoria de Competició de Disseny d'Arquitectura de Fires, Interiors i Exposicions.

ArgentFira Comercial· 2026

Cycle Of Matter Estand d'Exposició

de Marzena Michalska - Smart Design Expo

Client: Smart Design Expo

Guanyador del A' Design Award d'Argent en la Categoria de Fira Comercial

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Colors

El Disseny

Sobre Cycle Of Matter Estand d'Exposició

Cycle of Matter és un estand d'exposició dissenyat per a un fabricant de rajoles ceràmiques. L'estand ocupa 135 metres quadrats i assoleix una alçada màxima de 4 metres. La seva forma exterior tancada revela poc, de manera que la història interior només es desplega un cop s'hi entra. Les superfícies estan revestides amb rajoles base sense color ni patró, mostrant el material en el seu estat brut. Un passadís central guia els visitants a través d'una seqüència d'espais que representen les etapes de la producció de rajoles. Envans fets a mida, un paviment de plataforma i unes 160 lluminàries donen forma a la visita.

El Reconeixement

Sobre el A' Design Award d'Argent

Cycle Of Matter Estand d'Exposició és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Cycle Of Matter Estand d'Exposició sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Cycle Of Matter Estand d'Exposició és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: Art in Motion. Material that lives.
The Stargres booth was conceived as a spatial narrative about the life of a tile. Its compact, enclosed architecture reveals little from the outside, concealing a story that unfolds only once inside. Clad entirely in raw base tiles without color or pattern, the monochromatic earth-tone space is structured around a central corridor guiding visitors through symbolic stages of tile creation, highlighting process, material origin and rediscovery.
Dimensions i Embalatge: Total area: 135 sqm
Maximum height: 4000 mm
Platform height: 150 mm
Cladded surface with ceramic tiles: approx. 250 sqm
Custom partitions: 17 X type modules, 3 V type modules
Suspended tile composition: 16.5 sqm
Lighting fixtures: approx. 160 units
Integrated AV system with 43 inch screens
Etiquetes: exhibition architecture, trade fair design, ceramic tiles, sustainable narrative, spatial storytelling, temporary architecture, material research, immersive space
Tecnologia de Producció: The structure was built as a modular temporary architecture with a 4 m maximum height. System platform flooring (150 mm, laser leveled) supported full tile installation without grouting. Custom X and V partitions were fabricated in OSB and finished with client tiles or structural paint. Powder coated steel edge profiles defined the platform. Over 160 luminaires created layered scenographic lighting. Installation included integrated electrical systems and multimedia walls.
Repte de Disseny: The main challenge was presenting a raw base tile as a central aesthetic element while maintaining architectural coherence. Structurally, the booth required heavy ceramic cladding within temporary fair regulations and height limits. Achieving stability, modularity and precise installation without visible technical compromise demanded tight coordination between design, engineering and production teams.
Recerca: Stoneware plays the first fiddle here. The aim was to understand how an exhibition stand could clearly show how tiles are produced and communicate the life of this material. The concept was developed as a spatial story that guides visitors step by step through the cycles. Material tests, technical drawings, mockups and cost analysis supported the process, with close collaboration between the design team and Stargres production consultants. The result was a corridor shaped booth showcasing the product, with the base covered in the material in its primary form.
Inspiració: The project was inspired by the idea of returning to origin. Instead of presenting finished collections, the design focuses on the base tile, the raw state preceding color and pattern. This gesture reflects transparency in production and a sustainable mindset. The booth becomes an architectural storyboard, guiding visitors through the symbolic stages of material transformation and rediscovery.
Durada del Projecte: The project started in June 2025 in Poland and was completed in October 2025. Production began in September 2025. The booth was installed between 17-21 October 2025 and exhibited at Warsaw Home 2025 from 22-25 October 2025 in Warsaw, Poland.
Flux d'Operació: Visitors enter a visually restrained exterior that reveals little of the interior. A central corridor guides them through sequential spatial frames representing stages of tile production. Surfaces, lighting and material transitions create a gradual discovery process. The booth encourages slow exploration rather than immediate display, transforming product viewing into a curated spatial experience.
Membres de l'Equip: Designer: Marzena Michalska
Design Studio: Smart Design Expo