Platí Automòbil · 2026
Aistaland GT7 Cupè Shooting Brake
by Huawang Automotive Technology Guangzhou Co., Ltd.
- A' Design Award de Platí 2026 in Automòbil
- CLIENT: Huawang Automotive Technology (Guangzhou) Co., Ltd.
- Estimated Number of Design Views: 921,903
- Verification code CE30C48E66 · Verify this award
Colors
About Aistaland GT7 Cupè Shooting Brake
L'Aistaland GT7 és un cupè shooting brake que combina una forma industrial racional amb tecnologia de conducció autònoma de nivell L3. Una banda contínua de llum blava mostra l'estat del vehicle des de tots els angles, fent visible l'estat de conducció intel·ligent per als altres usuaris de la via. Un capó de seguretat actiu protegeix els vianants mitjançant un mecanisme d'elevació adaptatiu. Una pantalla de visualització frontal de realitat augmentada de 88 polzades està integrada en la curvatura del tauler d'instruments, mantenint la informació clau dins de la línia de visió frontal. Els sensors LiDAR i les càmeres DTOF construeixen un model tridimensional de l'entorn.
About the A' Design Award de Platí
Aistaland GT7 Cupè Shooting Brake és un guanyador del guardó A' Design Award de Platí, un reconeixement sumament prestigiós concedit a dissenys veritablement excepcionals, elegants i magnífics. Els guanyadors de Platí són meravelles de la creació, testimonis dels límits de la creativitat intel·lectual, i demostren la professionalitat inigualable i el geni dels seus dissenyadors. Es preveu que aquests dissenys siguin les obres més reconegudes, que defineixen l'estètica d'una època, contribueixen al benestar de la societat i fan avançar els límits de l'art, la ciència, el disseny i la tecnologia. Aistaland GT7 Cupè Shooting Brake exhibeix un nivell transcendent d'excel·lència i, sense cap mena de dubte, fa del món un lloc millor amb les seves característiques avantatjoses i valuoses. Aistaland GT7 Cupè Shooting Brake és una obra guanyadora del guardó A' Design Award de Platí que desperta anhels, inspira, delecta i fa sorgir una gran alegria.
Press Kit
- Unique Properties
- Aistaland GT7 integrates rational industrial aesthetics with L3-level autonomous technology. Its continuous Intelligent Driving Blue Light system communicates vehicle status with 360 degree clarity, fostering trust in public-road environments. Innovations such as the active safety hood, 88-inch AR-HUD structural integration, Huawei DLP 3.0 projection, and co-developed dynamic tweeter diffuser redefine human-machine interaction, merging safety, structure and emotion into a unified, systematic design.
- Dimensions & Packaging
- Vehicle type: Intelligent shooting brake coupe.
Display system: 88-inch AR-HUD integrated with dashboard.
Autonomous level: L3 intelligent driving with dedicated steering-wheel control interface.
Perception system: LiDAR + DTOF camera fusion for 3D environmental modeling.
Lighting: Continuous Intelligent Driving Blue Light, segmented diffuse-reflection rear lighting.
Safety: Active pedestrian protection hood with adaptive lift mechanism. - Tags
- Intelligent driving, L3 autonomous vehicle, AR-HUD integration, Active safety hood, Human-machine interaction, Rational industrial design, Systematic narrative design, Huawei DLP 3.0, Shooting brake coupe
- Production Technology
- The Aistaland GT7 integrates L3 autonomous architecture with LiDAR and DTOF cameras for high-precision 3D perception modeling. The active hood employs intelligent collision discrimination algorithms and adaptive lifting mechanisms. The 88-inch AR-HUD is structurally synchronized with dashboard curvature and projection geometry. The segmented diffuse-reflection rear light utilizes a Geneva-pattern aluminum panel. Huawei DLP 3.0 enables full-color projection, while the dynamic tweeter diffuser incorporates precision motorized articulation.
- Design Challenge
- The principal challenge was reconciling advanced autonomous systems with a restrained, rational aesthetic language. Balancing regulatory safety requirements, pedestrian protection laws, and complex sensor integration within a pure shooting brake form required precise structural coordination. Another challenge lay in visualizing invisible intelligent states without visual excess. Through systemic integration and interdisciplinary collaboration, technology was internalized into form, achieving clarity, safety, and emotional resonance simultaneously.
- Research
- Type of Research: Applied design and engineering research. Research Objectives: To enhance cognitive safety and emotional trust in L3 human-machine co-driving. Methodology: Systematic narrative design integrating form, interaction, and technology. Data Collection and Research Tools Used: Ergonomic testing, perception modeling, simulation of traffic scenarios. Participants or Experiments: Drivers in simulated and real-road evaluations. Results: Reduced cognitive load and improved trust perception. Insights and Impacts: Demonstrated that visible intelligent states enhance safety acceptance, influencing future autonomous vehicle design strategies.
- Inspiration
- The project was inspired by the need to transform intelligent driving from an abstract system into a perceptible, trustworthy presence. Guided by the principle “form follows function,” we explored how rational aesthetics could internalize safety and technology within structural order. Research into cognitive safety, human-machine co-driving, and holistic mobility experiences motivated a design that balances restraint, clarity, and emotional warmth in advanced mobility.
- Project Duration
- The project commenced in 2025 in China as a collaborative development between AISTALAND and Huawei. It involved interdisciplinary teams spanning industrial design, intelligent driving engineering, human-machine interaction, and acoustic system development, culminating in a fully integrated prototype ready for public exhibition and media presentation.
- Operation Flow
- The AISTALAND GT7 communicates its intelligent state through a continuous blue light visible from all angles. Drivers access L3 functions via a distinct tactile control zone on the steering wheel. Critical information is projected within the forward line of sight through the integrated AR-HUD, minimizing distraction. The dynamic tweeter responds with subtle nodding and rotating movements, creating emotional interaction. Together, lighting, projection, and motion establish intuitive, trustworthy co-driving.
