Pierre De Ronsard Disseny d'Interior de Fleca by Yang Su

Pierre De Ronsard Disseny d'Interior de Fleca by Yang Su is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Or in Disseny d'Espais Interiors i Exposicions Competition Category.

OrInterior· 2020

Pierre De Ronsard Disseny d'Interior de Fleca

by Yang Su

Client: Nonezone Design

A' Design Award d'Or Winner in Interior Category

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Verified Award Winner

Verify Award Status for #97726

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The Design

About Pierre De Ronsard Disseny d'Interior de Fleca

Pierre De Ronsard és un interior de fleca que ocupa 110 metres quadrats. El disseny mostra el procés d'elaboració del pa i les postres dins d'un únic espai comercial obert. El concepte rector és un límit ambigu entre la botiga i el carrer interior del centre comercial. Una paret corba perforada amb pintura ivori s'aixeca prop de l'entrada principal, i l'espaiat dels forats canvia gradualment. Làmines metàl·liques laminades de diverses alçades serveixen com a unitats d'exposició i com a instal·lació interactiva. Blocs sòlids substitueixen les interfícies fixes, de manera que l'interior i l'exterior es connecten.

The Recognition

About the A' Design Award d'Or

Pierre De Ronsard Disseny d'Interior de Fleca és un guanyador del guardó A' Design Award d'Or, un reconeixement immensament prestigiós concedit a dissenys de primera categoria, meravellosos i extraordinaris. Els guanyadors d'Or són creacions summament innovadores, molt visionàries i gloriosament enlluernadores que reflecteixen el prodigi, la saviesa i la destresa dels seus dissenyadors. Es preveu que Pierre De Ronsard Disseny d'Interior de Fleca sigui un invent molt elogiat, pioner en tendències i monumental, que aporta un valor sense precedents. Aquest disseny guanyador del guardó A' Design Award d'Or és un projecte espectacular i respectat que beneficia molt i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Pierre De Ronsard Disseny d'Interior de Fleca crea sentiments intensos de desig, evoca passió, fomenta la creativitat i ens fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As a retail shop mainly for displaying the baking process and desserts, this project is designed to create a spatial feature with the concept, and establish the special atmosphere, so as to extend the possibility of the shop design. The relationship of mutual penetration endows the space with openness to some extent, and connects the internal and external space with the physical dissolution and fusion.
Dimensions & Packaging: The project covers a total of 110 square meters.
Tags: Interior, Commercial, Baking Shop, Boundary, Modern, Elegant, Simple, Intervention
Production Technology: The laminated metal sheets with various heights play roles of displaying and interactive installation with customers.
Design Challenge: One side of the site faces the inner street of the shopping mall, and therefore starting from the thought of the boundary, a block is used to replace the interface, to obtain an ambiguous boundary of space by the minimalist design.
Research: As Martin Heidegger said, the boundary is not the stop of something, but the appearance of something new. As the case is located in an inner street facing shopping malls, designers take the boundary thinking as the starting point, replace the interface with body blocks, and blur the boundary of space through subtraction design.
Inspiration: Pierre de ronsard represents the well-known Eden Rosegem, and also the name of a modern French poet, who was widely spread for his description of human beings with a metaphor of flowers. It is selected for the name of a shop by the owner, as an extension of romantic meaning.
Project Duration: The project started in July 2018 in Wuxi and finished in November 2010 in Wuxi.
Operation Flow: Centered on the concept of ambiguous boundary, the perforated curved wall with ivory paint near the main entrance responds with the gradually varied spacing of holes.
Patents: Copyrights belong to Yang Su, 2018.
Team Members: Yang Su
Fengshuai Zhang
Daoxiang Gong
Hai Wang
Image Credits: Image #1: Photographer Ming Chen, Display Rack, 2018.
Image #2: Photographer Ming Chen, Bar Counter, 2018.
Image #3: Photographer Ming Chen, Seat, 2018.
Image #4: Photographer Ming Chen, Display Rack, 2018.
Image #5: Photographer Ming Chen, Entrance, 2018.