Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon by Xu Yao and Li Wei

Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon by Xu Yao and Li Wei is a highly esteemed winner of the very prestigious 2021 A' Design Award nga Bronse in Disenyo sa Pakete Competition Category.

BronsePakete· 2021

Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon

by Xu Yao and Li Wei

Client: Xi Lin Men

A' Design Award nga Bronse Winner in Pakete Category

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Verified Award Winner

Verify Award Status for #107325

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon

Book Text: Ang Xi Lin Men usa ka disenyo sa pakete alang sa Chinese nga espiritu (isog nga ilimnon), ug ang ngalan nagpasabot og pagduol sa kalipay. Ang botelya tin-aw, mao nga ang limpyo nga likido bug-os nga makita. Kon tan-awon gikan sa anggulo nga mga 45 ka degree, usa ka relief sa duha ka isda nga gibutang ulo-sa-ikog motungha sa base, nga nagpahinumdom sa simbolo sa Yin ug Yang. Ang teknik nga pag-frost naghatag ug giladmon sa relief sa isda, ug ang pula nga mga tuldok sa agtang sa mga isda gipadapat pinaagi sa thermal transfer printing. Ang tabon susama sa kawayan, usa ka timailhan sa malig-on nga pagtubo. Ang pig-ot nga ibabaw ug ang halapad nga base naghimo sa pagbubo nga mas sayon.

The Recognition

About the A' Design Award nga Bronse

Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon usa ka mananaog sa A' Design Award nga Bronse, usa ka labihan ka prestihiyoso nga pag-ila nga gihatag sa talagsaon nga mga disenyo nga gipaila sa pagkamamugnaon, kaabtik, ug kamatngon. Ang mga mananaog sa Bronse mga hanas kaayo ug makapahibulong nga mamugnaon nga mga artipakto nga nagpamatuod sa dakong kasinatian, imahinasyon, ug kaabtik sa ilang mga tigdesinyo. Gilauman nga ang Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon mahimong gipabilhan, gihangaan, ug gihigugma nga butang nga talagsaon ang pagkapropesyonal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Bronse naglakip sa labing maayong mga praktis sa arte, siyensya, disenyo, ug teknolohiya ug maayo kaayo tungod sa pagtagad niini sa mga detalye. Xi Lin Men Primary Function: Pakete sa Alkoholikong Ilimnon nagtagbaw sa mga panginahanglan sa matahom nga paagi, nag-igo sa mga tinguha, nagbihag sa mga pagbati, ug nagdani sa pagkamausisaon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A message about "happiness" was delivered in this product.
The bottle is transparent so that limpid liquid can be seen clearly. When people overlook the work from an angle of 45 degrees, they can see the relief of two Yin-Yang fish in the bottom which are staying head to tail from the wine. The red dot on the forehead of fish means "lucky strike" for Chinese. The bottle cap looks like bamboo, which means "keep rising steadily" so as to express a wish of people to forge ahead.
Dimensions & Packaging: Width 150mm x Depth 150mm x Height 290mm.
Tags: Alcohol, Package, Chinese, Chinese spirit, China, Beverage
Production Technology: We wanted to make the work more different from other products on the market today, so we used "simplicity" as our main design style. On the fish relief, frosting technique was used to make the work look more stereoscopic. The red dots on forehead of fish were made by thermal transfer printing technology.
Design Challenge: From a technical aspect, due to the limitation of technology, it is hard to make sculpture on a vertical surface of bottom of a bottle. It took us quite a long time to search for good technology to complete the work. So it is rare to see any products like ours in market today.
Research: The two designers read lots of literature to research about what represents the most the culture of "happiness" in China. They chose Chinese Dragon at first. But then they decided to choose fish instead of Chinese Dragon since fish is more common for people and more closed to real life. It could also perfectly deliver a clear message of luck and hope as well as the desire of freedom. That was what designers wanted to show: like people's respect to nature since Chinese believes in animism, and they always believe that nature will show them good signs, and bring good message to them.
Inspiration: The culture of "happiness" accounts for a large proportion in the daily life of Chinese people. This work is called "Xi Lin Men", means "Approaching Happiness" in English. Therefore, we were inspired by elements related to "happiness" in our innovation and design like a pair of fish that means "happiness" and "rich", red color that means "good luck comes at once", and bamboo that means "keep rising steadily" etc. We would like to bring good hope and luck to people through the work.
Project Duration: The project started in August 2019 in Shenzhen China and finished in May 2020 in Shenzhen China.
Operation Flow: Firstly, the bottle shape with a narrow top and wide bottom is easier to hold when pouring Chinese spirit.
Secondly, Chinese like to drink Chinese spirit when holding banquets and parties. The elements on the work will fit more on happy occasions like wedding and celebration. And it is also more convenient for consumer to identify when choosing products.
Besides, the core image of two fish together means Chinese "Tai Chi" and "Yin Yang" culture, expressing a good quality of pursuing happiness and respecting nature in China, and bring good luck and wealth to Chinese.
Team Members: Designer: Xu Yao
Art Director: Li Wei