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Next Hub Primary Function: Panagsagol nga Komplikadong Gamit by Ahmed Habib

Next Hub Primary Function: Panagsagol nga Komplikadong Gamit by Ahmed Habib is a highly esteemed winner of the very prestigious 2021 A' Design Award nga Pilak in Disenyo sa Arkitektura, Gambalay ug Estruktura Competition Category.


PilakArkitektura· 2021

Next Hub Primary Function: Panagsagol nga Komplikadong Gamit

by Ahmed Habib

Client: Lines

A' Design Award nga Pilak Winner in Arkitektura Category

25,835

Verified Award Winner

Verify Award Status for #118172

Colors

The Design

About Next Hub Primary Function: Panagsagol nga Komplikadong Gamit

Ang Next Hub usa ka panagsagol nga komplikado sa paggamit sa Jeddah, Saudi Arabia, nga naghiusa sa hospitality, administrasyon, kalingawan, tindahan, pagkaon ug ilimnon, ug mga sona sa recreation. Ang komposisyon nagsuhid sa relasyon tali sa solido ug haw-ang. Ang mga bolumen sa bilding naglakip sa usa ka sentral nga abli nga plaza, nga nagpahinumdom sa tradisyonal nga mga merkado ug naglalang og usa ka urbanong kasinatian nga adunay sosyal nga pakig-uban. Ang internal nga mga korte nagdala og natural nga bentilasyon ug adlaw nga kahayag ngadto sa mga bilding sa hotel ug administrasyon. Ang mga finishing naglakip sa gipasinaw nga travertine nga bato, itom nga asero ug double glazed nga bildo.

The Recognition

About the A' Design Award nga Pilak

Next Hub Primary Function: Panagsagol nga Komplikadong Gamit usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Next Hub Primary Function: Panagsagol nga Komplikadong Gamit mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Next Hub Primary Function: Panagsagol nga Komplikadong Gamit usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Next Hub is an architecture and landscape integrated mixed use design that blends in different facilities including hospitality, admin, entertainment, retail, f&b and recreational zones.The conceptual idea was to explore the architecture relation between solid and void, through a dynamic composition of masses and courts that creates a dialogue between internal and external spaces, to enjoy natural daylight and landscape views all throughout the year.
Dimensions & Packaging
-Plot Area: 23000 sqm
-Max Foot print ratio : 0.6
-Max FAR: 1.2
-Height Regulation from Street Level: G, M & 5 floors
-Set Backs Regulations: 12 m from all sides
-Floors: Basement, Ground, Mezzanine & 5 floors
-No commercial openings are allowed directly on the main street.

Areas:
-Hotel: 12,300 sum , 108 rooms
-Admin Buildings: 9,500
-F&B Shops: 5,400
-Kids Entertainment: 2,000
-Outdoor Plaza:7,200
-Parking: 23,000
Tags
Architecture, Commercial, Hotel, Design, Hospitality, Modern, Industrial, Administration, Entertainment, Recreational, Plaza, Food & Beverage, Social, Mixed use, Triangle, Landscape, Saudi, Jeddah
Production Technology
-Main Structure: Concrete & Steel
-Main Architectural Finishes: Honed Silver Travertine Stone, Black Steel, Desaturated Brown Stucco, Double Glazed Glass
Design Challenge
Creating a destination that offers a quality social experience and redefine the image of a mixed use complex in Jeddah, while respecting the climate requirements and cultural needs dictated by Arab traditions, were the main design challenges.
Research
TYPE-OBJECTIVES-METHODOLOGY

1-Data Collection research-Client needs analysis-Client meetings
2-Cultural research-Project Zoning & cultural needs-Social Questionnaire
3-Arch. Design Direction research-General mood board, Massing & Materials-Web based research
4-Arch. Technical research-Identify Construction methodology-Subject Matter Experts & Web based Research
5-Environmental research-Natural Ventilation & Sun light-Web based research
6-Landscape research-Hardscape & Softscape design direction-Web based Research
7-Presentation direction research-Matching Graphics to Architecture concept-Web based Research
Inspiration
Inspired from old traditional markets "Wikala", the project masses were arranged in a way to enclose the main central plaza, creating internal views and urban-like experience with social interaction. The project sky-line was designed in a dynamic way with different heights, inspired from natural mountains and skylines of Saudi topography. Inspired by Arabic traditional architecture, the hotel and admin buildings were designed with internal courts to bring in natural ventilation and sunlight.
Project Duration
Duration: The project design Process started in July 2020 and finished in October 2020
Location: Jeddah, KSA
Operation Flow
Entrances:
- Plaza: Open Entrance from Main Street
- Hotel: Private Entrance from Side street
- Adminstration: Private Entrance from Main Street
- Entertainment: Private Entrance from Plaza
- Services: Direct Access from back side
- Parking: Direct Access ramps from Main Street
Floors Functions:
The Ground Floor comprise: Main entrances , restaurants, shop and the central plaza; the first floor comprise: restaurant, gym, spa and terrace of the hotel, cinema, kids area and terrace with kiosk and restaurant; the typical floor comprise: hotel bedrooms, offices and kids area.
Team Members
Design Director: Ahmed Habib
Design Architect: Sveva Salimbene
Design Architect: Ehab Hassan
3D Visualization: Oleksandr Bakhmatskyi

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