Fck 2020 Kalendaryo by Lateral Creative Hub is a highly esteemed winner of the very prestigious 2021 A' Design Award nga Bulawan in Disenyo sa Grapiks, Ilustrasyon ug Biswal nga Komunikasyon Competition Category.
BulawanGrapiko· 2021
Fck 2020 Kalendaryo
Client: Lateral Creative Hub
A' Design Award nga Bulawan Winner in Grapiko Category
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- Verified Award Winner
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The Design
About Fck 2020 Kalendaryo
Ang Fck 2020 usa ka kalendaryo sa lamesa alang sa tuig 2021. Ang kalendaryo gihimo isip usa ka leporello, usa ka taas nga papel nga gipilo ngadto sa dose ka panel. Mahimo kining ibutang nga patag ug basahon sama sa usa ka libro, o ibutang sa lamesa sa porma nga lingin o uban pang mga porma. Ang matag bulan adunay mubo nga pangandoy alang sa bag-ong tuig, nga gipakita pinaagi sa polychrome nga modernist nga mga grapiko ug minimal nga mga ilustrasyon. Ang tumong mao ang pagbukas sa bag-ong panid gikan sa usa ka lisod nga tuig uban ang kataw-anan ug imahinasyon. Ang pag-imprenta digital sa 240 gramos nga puti nga papel. Ang gidak-on kung gipilo mao ang 169 por 240 milimetros.
The Recognition
About the A' Design Award nga Bulawan
Fck 2020 Kalendaryo usa ka mananaog sa A' Design Award nga Bulawan, usa ka hilabihan ka prestihiyoso nga pag-ila nga gihatag sa unang-klase, katingalahan, ug bantogan nga mga disenyo. Ang mga mananaog sa Bulawan labihan ka bag-o, daghan og panan-aw, ug nagsidlak nga mga paglalang nga nagpakita sa henyo, kinaadman, ug kahanas sa ilang mga tigdesinyo. Gilauman nga ang Fck 2020 Kalendaryo mahimong labing gidayeg, nagtakda og uso, ug monumental nga imbento nga naghatag og bili nga wala pa makita. Kini nga disenyo nga nakadaog og A' Design Award nga Bulawan usa ka makapahingangha ug gitahod nga proyekto nga labihan ka mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Fck 2020 Kalendaryo nagmugna og kusog nga mga pagbati sa kaibog, nagpukaw og kahinam, nagdasig sa pagkamamugnaon, ug nagbihag kanato.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A special 2021 calendar that celebrates the arrival of the new year by mocking the damned 2020. It has been sent in December to our current and potential customers. It's a table calendar in the form of a leporello. Thanks to its converting invention it can be kept flat and browsed like a book or standing on your desk in the shape of a circle or the most varied forms. 12 months of colors, dreams, small and big desires enclosed in a limited edition design object.
- Dimensions & Packaging
- Converting form: Leporello
Folded: 169x240 mm
Unfolded: 1848x240 mm - Tags
- lateralcreativehub, 2021calendar, fck2020, calendar, graphicdesign, leporello
- Production Technology
- Paper: Divina white by Gruppo Cordenons 240 gms.
Print Technology: HP Indigo - Design Challenge
- We chose digital printing to keep costs down. However, to achieve the same quality as other techniques, with solid blacks, uniform color fields and durability, we had to try various papers before finding the one that met our needs. The large dimensions of the unfolded calendar and the numerous creasing forced us to divide the structure into three parts, then assembled by hand piece by piece, obviously taking into account the direction of the fiber and limiting the waste of paper to a minimum.
- Research
- We looked for an eye catching combination of graphic, visual e structural elements capable to reach a highly heterogeneous audience. We chose a prestigious but sustainable paper and a printing solution in order to minimize the impact on the environment, keep quality hight and costs down. We created a Leporello structure because we wanted it to be a three-dimensional object, capable of assuming many forms. We had a quick customer response and a great media coverage collecting articles on newspapers and design blogs.
- Inspiration
- 2020 has been a painful year for the whole planet. The world of communication and marketing itself has suffered terribly. Brands have lost faith in the future, suspended in a paralyzed market. What wish could we address them in sight of the new year? To turn the page with a smile, thanks to the power of imagination, words and a good amount of irony. One month after another, twelve small and big wishes are told by a polychrome and modernist graphic design and by minimal illustrations.
- Project Duration
- The creative process started in October 2020 in Milan, Italy. The calendar has been printed in late November 2020 and sent to the customers starting from December 2020
- Operation Flow
- It's a table calendar in the form of a leporello. Thanks to its converting invention it can be kept flat and browsed like a book or standing on your desk in the shape of a circle or the most varied forms.
- Team Members
- Creative Director: Francesco Fallisi
Designer: Francesco Fallisi
Designer: Federica Bello
Printing Company: tech:art
Paper Mill: Gruppo Cordenons
Photographer: Studio 3GK
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