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Lavazza MilkUp Ang Milk Frother by Florian Seidl

Lavazza MilkUp Ang Milk Frother by Florian Seidl is a highly esteemed winner of the very prestigious 2021 A' Design Award nga Pilak in Disenyo sa Kasangkapan sa Panimalay Competition Category.


PilakKasangkapan sa Panimalay· 2021

Lavazza MilkUp Ang Milk Frother

by Florian Seidl

Client: Lavazza

A' Design Award nga Pilak Winner in Kasangkapan sa Panimalay Category

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Verified Award Winner

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Colors

The Design

About Lavazza MilkUp Ang Milk Frother

Gitugotan ka sa MilkUp nga makatagamtam sa tinuod nga Italian cappuccino sa balay. Sa hilom ug episyente nga pag-andam sa lainlaing mga resipe gamit ang magnetic induction. Ang elegante nga disenyo gilangkuban sa maisog, kolor, ug yano nga mga elemento nga adunay taas nga kalidad nga pag-ibabaw ug mga materyales. Ang backlit "stop and go" buton gipasiugda biswal sa usa ka kolor nga singsing. Ang pitsel gihimo gikan sa Inox ug walay internal nga nagalihok nga mga bahin. Kini sayon ​​nga limpyohan pinaagi sa kamot o sa dishwasher. Kini adunay tin-aw nga mga marka alang sa minimum ug maximum nga lebel sa sulod ug usa ka ergonomic nga gunitanan. Ang whisk adunay gipahinungod nga storage area sa ibabaw sa taklob.

The Recognition

About the A' Design Award nga Pilak

Lavazza MilkUp Ang Milk Frother usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Lavazza MilkUp Ang Milk Frother mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Lavazza MilkUp Ang Milk Frother usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
MilkUp lets you enjoy authentic Italian cappuccino at home. Quietly and efficiently preparing different recipes using magnetic induction.
The backlit stop&go button is emphasized visually by a coloured ring. The jug is made from brushed INOX and has no internal moving parts. This makes it easy to clean by hand or in the dishwasher. It has clear marks for minimum and maximum levels on the inside and an ergonomic handle. The whisk has a dedicated storage area on top of the lid.
Dimensions & Packaging
Dimensions: 205mm / 130mm / 230mm
Weight: 0,9kg
Minimum milk capacity 60 ml
Maximum capacity for milk frothing 120 ml
Maximum capacity for milk heating 180 ml
Removable parts are dishwasher safe
Power 500 W
Voltage 220-240
Frequency 50-60 Hz

It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet.
Tags
Lavazza, Coffee, Espresso, Cappuccino, Latte, milk frother
Production Technology
main shell: plastic (ABS), textured and glossy finishing.
logo: pad printed
jug: brushed stainless steel
silicone rubber feet
Design Challenge
Extremely short development time.
Research
Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration
The product was designed in-house as an integral part of the Lavazza A MODO MIO product line. The elegant design is composed of bold, colourful, and simple elements with high-quality surfacing and materials. The external shell has a prominent colour split that lowers the perceived height of the product. Rear ventilation slots integrate a horizontal theme that can be found on many Lavazza products. The modern look and adds a special touch to any kitchen.
Project Duration
The project was designed in Turin, Italy. The complete product development process took about 10 months.
Operation Flow
MilkUp is designed for a simple and intuitive user interaction. To use the frother simply insert the whisk in the center of the jug. Then add the milk so that it at least covers the minimum mark. Place the jug in the base unit and close the lid to avoid any splashes. Now press the button on the front of the base to start frothing. If you want to froth milk without heating it then you can press and hold the button for three seconds. The frothing cycle takes about a minute and a half after which it will stop automatically and sound two beeps. After that simply pour the frothed milk for a truly delicious cappuccino or latte.
Team Members
Florian Seidl
Image Credits
Lavazza

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