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The Phoenix Poster by Te-Sian Shih

The Phoenix Poster by Te-Sian Shih is a highly esteemed winner of the very prestigious 2022 A' Design Award nga Puthaw in Disenyo sa Grapiks, Ilustrasyon ug Biswal nga Komunikasyon Competition Category.


PuthawGrapiko· 2022

The Phoenix Poster

by Te-Sian Shih

Client: Te-Sian Shih

A' Design Award nga Puthaw Winner in Grapiko Category

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Verified Award Winner

Verify Award Status for #127295

Colors

The Design

About The Phoenix Poster

Ang Phoenix usa ka mahinungdanong biswal nga poster nga gihimo para sa usa ka akademya sa musika ug pistahan sa Taipei. Ang sentral nga imahe naghiusa sa mga balod sa musika ug sa hulma sa biyolin, nga naghimo ug usa ka phoenix nga nagbukhad sa iyang mga pako. Ang mga kahel nga balod sa tunga nagpasabot usab ug siga, nga nagrepresentar sa paningkamot ug kadasig sa mga musikero ug kawani. Ang itom-asul nga background gitukod gikan sa mga kurbadong linya nga nagpahinumdom sa dagat ug sa mga balod sa tingog. Ang poster gihimo sa hingpit gikan sa gikuha nga mga linya, nga walay mga litrato, gamit ang blend modes sa software sa pag-edit sa imahe.

The Recognition

About the A' Design Award nga Puthaw

The Phoenix Poster usa ka mananaog sa A' Design Award nga Puthaw, usa ka dungganon nga pag-ila nga gihatag sa maayong mga disenyo nga nakatagbo sa propesyonal ug industriyal nga mga gikinahanglan nga gipaabot gikan sa maayo ang pagkadisenyo nga mga paglalang. Ang mga mananaog sa Puthaw nagpakita og dakong kahanas, taas nga espesyalisasyon, eksperto nga pagsabot, ug mamugnaon nga abilidad sa ilang mga tiglalang. Gilauman nga ang The Phoenix Poster mahimong gipabilhan, gihangaan, ug gihigugma nga paglalang nga praktikal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Puthaw naghiusa sa labing maayong mga praktis sa industriya ug adunay hanas nga teknikal nga mga kinaiya nga nalambigit sa kahibalo ug talento. The Phoenix Poster gitahod tungod sa pagkamaabtik niini ug gidisenyo aron maghatag og mga pagpaayo sa kalidad sa kinabuhi nga makatabang sa paghimo sa kalibutan nga mas maayong dapit.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
She designed this key visual poster for Taipei Music Academy and Festival combines the violin with the image of flame, the phoenix, and the sea and music's sonic (music waves). The poster makes people feel the smooth lines, the sea's feeling, sonic waves, and musicians' enthusiasm.
Dimensions & Packaging
18cm width x 0 cm dept x 24cm height
The lines should be thicker than 0.5 mm for printing, so she made each line in the poster thicker than 0.5 mm.
Tags
Visual design, poster design, layout design, key visual design, graphic design.
Production Technology
In adobe photoshop, the designer could choose a blend mode group.
She used lines to make two different shapes of images and combined them with adobe photoshop's multiply and color dodge to make the violin with phoenix's wings.
Besides, She made darken blue background with lines that look like waves.
Design Challenge
To create a poster without any real picture was a new challenge for 2021's poster design because, in 2020, the designer used the real violin's image to be the main character. This year she had to create the whole picture by herself.
Research
The trance-formations in eastern music performance are natural and flowing music style, floating clouds, and flowing water.
The shape in the background represents the feeling of flying in music and waves of music.

Besides, The center image combines music waves and a violin shape image, and it looks like a phoenix spreading its wings. The orange-colored waves in the center of the poster represent a flying phoenix. The phoenix represents hard work and the enthusiasm of musicians and all the staff.
Inspiration
The designer designed another key visual poster for Taipei Music Academy and Festival in 2020. She used the real violin's image to be Taipei Music Academy and Festival's main visual, so the team decided to use lines to communicate the abstract music feeling this year to separate the difference between 2020's key visual poster and 2021's poster.
Project Duration
The project started in September 2020 in Taipei and finished in December 2020 in Taipei, and it was exhibited in the United States in July 2021 due to Taipei's pandemic.
Operation Flow
When people look at the poster, they see the phoenix and violin combined image first.
When viewers follow the background's blue lines, their eyes will see the date, activity's name, and then sponsors' names on it.
Every image has logic to put in its place.
Patents
Copyrights belong to Te-Sian Shih, 2020.
Image Credits
Designer Te-Sian, Shih, phoenix, 2020.

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