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Lamay Island's Souvenir Series Pag-imprinta sa Brand by Chia-Hui Lien and Jen-Wei Huang

Lamay Island's Souvenir Series Pag-imprinta sa Brand by Chia-Hui Lien and Jen-Wei Huang is a highly esteemed winner of the very prestigious 2022 A' Design Award nga Bronse in Disenyo sa Pakete Competition Category.


BronsePakete· 2022

Lamay Island's Souvenir Series Pag-imprinta sa Brand

by Chia-Hui Lien and Jen-Wei Huang

Client: Chia-Hui Lien

A' Design Award nga Bronse Winner in Pakete Category

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Verified Award Winner

Verify Award Status for #138794

Colors

The Design

About Lamay Island's Souvenir Series Pag-imprinta sa Brand

Ang Lamay Island's Souvenir Series usa ka disenyo sa gift packaging para sa uga nga isda ug fish sticks nga hinimo gikan sa yellowfin tuna. Ang biswal nga hulagway gibase sa talan-awon ug kultura sa Lamay Island sa Taiwan, ug ang lokal nga Stone Vase rock gigamit isip nag-unang grapiko. Ang gawas nga kahon hinimo sa papel ug mabuksan gamit ang magnetic cover, ug ang sukod niini 34 sa 23 sa 6 sentimetros. Ang pag-imprinta naggamit og bronze gold nga espesyal nga kolor ug partial gloss film. Usa ka sulod nga zipper bag ang nagpabilin sa kasariwa sa uga nga isda. Human makaon ang pagkaon, ang kahon mahimong gamiton pag-usab isip storage.

The Recognition

About the A' Design Award nga Bronse

Lamay Island's Souvenir Series Pag-imprinta sa Brand usa ka mananaog sa A' Design Award nga Bronse, usa ka labihan ka prestihiyoso nga pag-ila nga gihatag sa talagsaon nga mga disenyo nga gipaila sa pagkamamugnaon, kaabtik, ug kamatngon. Ang mga mananaog sa Bronse mga hanas kaayo ug makapahibulong nga mamugnaon nga mga artipakto nga nagpamatuod sa dakong kasinatian, imahinasyon, ug kaabtik sa ilang mga tigdesinyo. Gilauman nga ang Lamay Island's Souvenir Series Pag-imprinta sa Brand mahimong gipabilhan, gihangaan, ug gihigugma nga butang nga talagsaon ang pagkapropesyonal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Bronse naglakip sa labing maayong mga praktis sa arte, siyensya, disenyo, ug teknolohiya ug maayo kaayo tungod sa pagtagad niini sa mga detalye. Lamay Island's Souvenir Series Pag-imprinta sa Brand nagtagbaw sa mga panginahanglan sa matahom nga paagi, nag-igo sa mga tinguha, nagbihag sa mga pagbati, ug nagdani sa pagkamausisaon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
Dimensions & Packaging
The outer box size of this package is W34cmxD23cmxH6cm.
Tags
Brand,Packaging design
Production Technology
This set of gift boxes is designed on the visual design, and the image design is based on the local island style and cultural characteristics of Xiaoliuqiu. The packaging design part is mainly designed to give gifts, so the gift box uses paper and magnets as the opening design, the printing technology uses a special color - bronze gold, and the graphics on the box surface uses the technology of partial bright film to increase the texture of the gift box. After the food is eaten, the packaging box can also be used as a storage function to achieve the concept of environmental protection.
Design Challenge
The most difficult aspect of the packaging design of this brand is the drawing of the fish shape and the representation of the graphics, mainly to directly convey the delicious dried fish food made from fresh marine fish to consumers, and the delicious dishes suitable for general family cooking.
Research
From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images. The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
Inspiration
From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images.
Project Duration
This set of gift boxes will be sold in Lamay Island, Taiwan on 2019/12/01.
Operation Flow
Through the field trip to Xiaoliuqiu Island in Taiwan to conduct photography and data collection, and then carry out visual image design and packaging design, the marine culture and local cultural history of Xiaoliuqiu Island are integrated, so that the overall brand packaging design can promote market sales and achieve high The benefits of marketing.
Patents
Chia-Hui Lien , Jen-Wei Huang
Team Members
Designer: Chia-Hui Lien , Jen-Wei Huang
Image Credits
Designer: Chia-Hui Lien , Jen-Wei Huang

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