GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual by Alex King

GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual by Alex King is a highly esteemed winner of the very prestigious 2022 A' Design Award nga Bronse in Disenyo sa Grapiks, Ilustrasyon ug Biswal nga Komunikasyon Competition Category.

BronseGrapiko· 2022

GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual

by Alex King

Client: Alex King

A' Design Award nga Bronse Winner in Grapiko Category

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Colors

The Design

About GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual

Ang GAAHK Inauguration Ceremony usa ka disenyo sa panguna nga bisual nga gimugna alang sa ika-baynte nga seremonyas sa inagurasyon sa Graphic Arts Association of Hong Kong. Ang bisual gibase sa digital nga pagsagol sa tinta, gisubli sa kapin sa usa ka gatos ka higayon aron makab-ot ang balanseng komposisyon sa positibo ug negatibong luna. Ang imahen naghisgot sa usa ka artisan nga nagsagol og buhi nga mga kolor para sa buhat nga pag-imprinta. Ang disenyo giangkop sa usa ka digital nga backdrop, usa ka signboard, usa ka brosyur, usa ka imbitasyon nga kard, usa ka souvenir, ug usa ka mask. Ang hapin sa brosyur naggamit og spot ultraviolet coating uban ang silver ug gold foils, aron ang nawong niini mabati pinaagi sa kamot.

The Recognition

About the A' Design Award nga Bronse

GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual usa ka mananaog sa A' Design Award nga Bronse, usa ka labihan ka prestihiyoso nga pag-ila nga gihatag sa talagsaon nga mga disenyo nga gipaila sa pagkamamugnaon, kaabtik, ug kamatngon. Ang mga mananaog sa Bronse mga hanas kaayo ug makapahibulong nga mamugnaon nga mga artipakto nga nagpamatuod sa dakong kasinatian, imahinasyon, ug kaabtik sa ilang mga tigdesinyo. Gilauman nga ang GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual mahimong gipabilhan, gihangaan, ug gihigugma nga butang nga talagsaon ang pagkapropesyonal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Bronse naglakip sa labing maayong mga praktis sa arte, siyensya, disenyo, ug teknolohiya ug maayo kaayo tungod sa pagtagad niini sa mga detalye. GAAHK Inauguration Ceremony Disenyo sa Panguna nga Bisual nagtagbaw sa mga panginahanglan sa matahom nga paagi, nag-igo sa mga tinguha, nagbihag sa mga pagbati, ug nagdani sa pagkamausisaon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through capturing the magical moment of an artisan who is mixing various vivid colors to create masterpiece of print works, design signifies the Art of Fusing between professional designers and experienced print makers - co-creating a new form of object of desire. We never know the end result and that is why we keep trying. The key visuals design of the 20th Inauguration Ceremony of Graphic Arts Association of Hong Kong is based on the manipulation of mixing ink digitally over hundred times. We see beautiful one not simply by our eyes, but with our hearts.
Dimensions & Packaging: Brochure 210 x 285 mm, back drop 3000 x 5000 mm, mask (standard size), invitation card: A6, with a super large digital screen for The 20th Inauguration Ceremony of Graphic Arts Association of Hong Kong
Tags: key visual, print production, visual art, digital design, graphic art
Production Technology: The brochure was printed by MGI Digital Technology (Konica Minolta) in order to offer special effects (including spot UV coating, thick layers of silver and gold foils) on brochure cover so that people could even feel its deep reflection, embossing and golden effect with hands. The advantage of digital printing is that the quantity could even be a little and thus the cover design could be in a series of color variant.
Design Challenge: Designer has been tested out more than hundred times in order to capture the magical and poetic moment where the digital ink could form in harmonious state of art - offering the best composition in terms of positive and negative spaces that could be easily adapted in many areas including mask and sizable backdrop and digital ads. Designer could not imagine the perfect composition until it came to appear on the screen after a long period of trial.
Research: Designer tried to challenge the common mind set that design should be well-planned and carefully considered in all matters - seems that there should be a formula to do design. In fact, the most exciting thing is that design should be highly original, expect the unexpected, unique and moved.
Inspiration: This project is an invitation project that covers a wide range of adaptation, including digital backdrop, sign board, brochure, invitation card, souvenir and mask.Through capturing the magical moment of an artisan who is mixing various vivid colors to create masterpiece of print works. The present design signifies the Art of Fusing between visual designers and experienced print makers - co-creating a new form of object of desire using colors and foils (digital prints). We never know the end result and that is why we keep trying each time.
Project Duration: The project duration lasts for three months. This is a commercial project in Hong Kong.
Operation Flow: Starting the design by trial and error, mixing physical ink and then imitating through digital medium. Designer did not know which methods of design could reach its optimum composition and design until it came to reality. A lot of trials are not successful due to messy presentation and unpleasant look and feel.
Team Members: Designer: Alex King
Image Credits: Illustrator Alex King