Pilak Relo · 2023

Adley Fixi T1 Relo

by Jordan Wang

A' Design Award nga Pilak 2023 in Relo
CLIENT: Adley Watch Co.
Estimated Number of Design Views: 40,771
Verification code E4DB59F625 · Verify this award

Visit Site View at A' Design Award Press Release

Colors

About Adley Fixi T1 Relo

Nadasig sa usa ka fixed-gear cycle, ang Adley Fixi T1 nga relo kay functional, lig-on ug komportable nga isul-ob sa tibuok adlaw. Ang pirma nga laraw sa relo mao ang talagsaon nga profile sa kaso, disenyo sa sentro nga chainring, posisyon sa korona ug pag-istilo sa mga kamot sa relo, nagpahulam sa usa ka sporting touch nga nagpahinumdom sa pagbati sa pag-pedaling. Ang panguna nga hagit mao ang paghubad sa elemento sa siklo sa usa ka mekanikal nga relo, daghang 3D nga pagmodelo ug prototype aron masiguro ang usa ka dalisay nga produkto sa katapusan. Usa ka bag-ong teknikal nga asembliya ang gipadapat aron masiguro nga ang seamless mohaum sa housing sa relo.

About the A' Design Award nga Pilak

Adley Fixi T1 Relo usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Adley Fixi T1 Relo mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Adley Fixi T1 Relo usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.

Press Kit

Unique Properties: Adley Fixi T1 is a distinctive timepiece as the overall design evokes the image of cycling. The dial design follows the proportion of the cycle, the dial is filled with Swiss Super-LumiNova to ensure legibility. The case profile, crown location and central chain ring are signature design features , with water resistance of 10 ATM. The caseback graphic tells the story of the cyclist never ride along. Mechanical movement generates power from kinetic energy. The watch is capped off with anti-reflective sapphire crystal.
Dimensions & Packaging: The case measures 13.6mm in depth, including double-domed sapphire crystal, with a diameter of 40mm. The bespoke 20mm wide rubber strap aims to convey the cycling handlebar and enhance the watch's comfort. The bespoke recycled vinyl watch wallet and recycled paper watch packaging aim to minimise waste and reduce shipping costs. 10 ATM water resistance ensure the watch is suitable for all weather.
Tags: Fixed gear bicycle-inspired design, automatic mechanical watch, designed by architect and cycle enthusiast, clean line, contrasting texture, wheel arch shape case, durable & sustainable materials.
Production Technology: The 316L stainless steel case is manufactured using CNC machining. The design process involves Revit and Rhino 3D rendering and 3D printing mock-ups to test the ideas. During the three-year design process, three rounds of the prototype were commissioned to ensure the end products met every expectation. Each stage of the prototype was road-tested and reviewed with the collaborator. The final watch benefitted from this process.
Design Challenge: As the cycling-inspired watch is a niche market, the main challenge is translating the essence of a fixed-gear bike into an elegant design.
This is also my first watch; designing and manufacturing a product from scratch has been a learning curve. It has been a long process of research, brand development, and finding and working with the right watch manufacturers to make FIXI-T1 a reality.
Research: The collaboration involved numerous professional cycle messengers, bespoke bike builders, watch enthusiast forums, social networks, The Bike charity and industrial insiders to ensure a refined and desirable end product. The design received almost 800 likes and 100s of positive comments, many of them expressing they would purchase Fixi-T1 watch due to the design resonating with the passion of cycling, technical specifications and price point. Those positive responses were a great reassurance for me to continue with the design journey.
Inspiration: As a trained architect passionate about cycling, I identify several similarities between a cycle and a watch. Both items have a simple form yet are complicated in their mechanics. The attribute was a strong concept for me to design a contemporary wristwatch that captured the essence of fixed-gear cycling, adding high-end components and a modern watch manufacturing process. This uncompromised production method is echoed by British hand-made bicycle builders who created a timeless fixed-gear cycle.
Project Duration: The project started in March 2019 in Surrey, England, and the production model was ready in October 2022 in Surrey, England.
Operation Flow: Like a bicycle, Fixi-T1 is a mechanical watch powered by the person's movement. The NH35 mechanical movement is renowned for being a workhorse movement, with incredibly durable and straightforward mechanics for easy service and repair. The ethos of the mechanical watch is to reduce waste compared to battery-powered quartz watch whilst providing a watch for life.
Patents: ADLEY Watch Co. Trademark No. UK00003448220
ADLEY FIXI-T1 WATCH Trademark No. UK00003842285
Image Credits: marc@fsgdesign.co.uk