Rivalta Marka sa Botelya sa Bino by Ximena Ureta is a highly esteemed winner of the very prestigious 2023 A' Design Award nga Pilak in Disenyo sa Pakete Competition Category.
PilakPakete· 2023
Rivalta Marka sa Botelya sa Bino
by Ximena Ureta
Client: Santa Ema
A' Design Award nga Pilak Winner in Pakete Category
Verified Award Winner
Verify Award Status for #144823The Design
About Rivalta Marka sa Botelya sa Bino
Ang Rivalta usa ka disenyo sa marka ug empake sa botelya sa bino nga gihimo alang sa usa ka limitadong produksyon nga red blend. Ang atubangang marka giimprenta sa papel nga walay sapaw ug dili maabot sa tubig gamit ang offset nga teknolohiya nga adunay lima ka espesyal nga kolor, matt silver foil, silkscreen varnish ug mekanikal nga relief. Ang likod nga marka giimprenta gamit ang digital nga teknolohiya sa tulo ka espesyal nga kolor. Ang papel sertipikado alang sa responsableng pagdumala sa kalasangan ug makasukol sa pagkadaan ug ultraviolet nga kahayag. Ang mga pula nga tono ug detalyadong ilustrasyon nagpahinumdom sa Italyanong gigikanan sa nagtukod nga pamilya, nga naghatag sa presentasyon og elegante nga kinaiya.
The Recognition
About the A' Design Award nga Pilak
Rivalta Marka sa Botelya sa Bino usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Rivalta Marka sa Botelya sa Bino mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Rivalta Marka sa Botelya sa Bino usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains. - Dimensions & Packaging
- The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors. - Tags
- Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
- Production Technology
- The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors. - Design Challenge
- The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
- Research
- The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
- Inspiration
- Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
- Project Duration
- Rivalta was launched in June 2022 in Chile as the first market.
- Operation Flow
- This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
- Team Members
- Art direction and design: Ximena Ureta.
- Image Credits
- Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.
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