Reflex Bitay nga Suga by Alexey Danilin is a highly esteemed winner of the very prestigious 2023 A' Design Award nga Pilak in Disenyo sa Produkto ug Fixture sa Suga Competition Category.

PilakSuga· 2023

Reflex Bitay nga Suga

by Alexey Danilin

Client: Maytoni GmbH

A' Design Award nga Pilak Winner in Suga Category

48,018
Verified Award Winner
Verify Award Status for #146436

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Reflex Bitay nga Suga

Ang Reflex usa ka bitay nga suga nga gidisenyo alang sa kinatibuk-an ug accent nga suga. Ang panguna nga istruktura usa ka lingin nga gibahin sa tunga ug hinimo sa natural nga panapton nga parehong translusente ug makapasalamin. Nagahatag kini og humok ug nagkatag nga kahayag nga susama sa kahayag sa kalasangan. Ang usa ka metal nga bola sa sulod naghupot og duha ka LED nga tinubdan sa kahayag nga gitabonan og frosted glass nga mga diffuser. Ang gitas-on mahimong usbon, ug ang panapton nga shade mahimong tangtangon aron limpyohan. Ang tasa sa kisame naggamit og magnetic nga mga fastener, busa walay makita nga mga bolt. Ang porma ug ang matang sa kahayag gipili pinaagi sa panukiduki uban sa usa ka focus group.

The Recognition

About the A' Design Award nga Pilak

Reflex Bitay nga Suga usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Reflex Bitay nga Suga mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Reflex Bitay nga Suga usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Thanks to research based on introspective psychology, each element and properties of the lamp are created under the influence of the focus group. For example, first we chose the shape of the object and it turned out that the shape of the circle is very close for everyone, as a symbol of the sun. Then we ask to choose the type of lighting through associations. It turned out that people like the reprinted light in the forest. Therefore, we made an asymmetric construction with these properties.
Dimensions & Packaging: Minimum height: 661 mm, Maximum height: 2,481 mm, Fabric lampshade diameter: 481 mm, Metal lampshade diameter: 100 mm. The height of the ceiling bowl with magnetic attachment: 180 mm, the width of the ceiling bowl: 60 mm. Materials: metal, cast frosted glass, fabric.

LED, Power 13W, Luminous flux 1000 Lm, Color temperature 3000 K, Color rendering index Ra: 85, Scattering angle 300°, Voltage, AC 220-240 V, Protection Class1
Tags: lighting, product design, psychology, design ideas,
Production Technology: The main structure in the form of a circle dissected in the middle is made of natural fabric with important properties: it is translucent to create soft lighting. At the same time, it is reflective to create reprinted lighting. Inside the lamp is a metal ball with two light sources. Inside are LEDs covered with glass diffusers. Metal pipe in the form of smooth lines is combined with round structures of the lamp. The ceiling bowl with magnetic fasteners is devoid of visual noise in the form of fasteners and bolts. There is a driver inside.
Inspiration: The inspiration was the methods of investigating introspective psychology, which helped make the inner world of many people more harmonious and conscious. Using these methods, we studied how a person feels different shapes and properties of a light object. We used them at every stage of the project development, and they created a lamp with characteristics that are as close as possible to a person. It was made in a way for him to like it for many years and thereby we could limit consumption for the benefit of the environment.
The name of the lamp is associated with reflection. This concept is very close to introspective psychology and means understanding and analyzing the inner world of a person.
Project Duration: The project started in April 2022 in Moscow and finished in August 2022 in Moscow, and was exhibited in Interlight Russia 2022 in September 2022.
Operation Flow: The lamp can be used for main and point lighting in space - above the desk or instead of wall bracket by the bed, or create compositions from several lamps using in a variety of spaces. The height is adjustable. The lamp is easy to use, and due to the vertical shape, dust does not accumulate. The lampshade is removable for cleaning.
Team Members: Lead designer: Alexey Danilin
Engineer: Nikita Morozov
Product manager: Natalia Danilova
Product manager: Elena Slivka
Assistant product manager: Anastasia Orlova.
Image Credits: Image #1: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #2: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #3: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #4: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Image #5: Maytoni brand visualizer Dmitry Cherednikov, 2022,
Video: Maytoni brand videographer Agata Kujel 2022.