Victor Weiss Visual Identity by Victor Weiss is a highly esteemed winner of the very prestigious 2023 A' Design Award nga Bronse in Disenyo sa Grapiks, Ilustrasyon ug Biswal nga Komunikasyon Competition Category.
BronseGrapiko· 2023
Victor Weiss Visual Identity
by Victor Weiss
Client: Victor Weiss
A' Design Award nga Bronse Winner in Grapiko Category
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- Verified Award Winner
- Verify Award Status for #147511
The Design
About Victor Weiss Visual Identity
Ang Victor Weiss usa ka visual identity nga gimugna alang sa usa ka design studio. Ang logo usa ka monogram nga nagsagol sa mga letra nga V ug W sa usa ka outlined serif style. Ang brand pattern gihimo pinaagi sa pagkuha sa mga letra sa slogan nga Be Exclusive ug gipang-apod-apod kini sa organic, halos random nga han-ay, nga nagsagol sa outlined ug filled nga mga letra. Ang mga naimprinta nga butang naglakip sa business cards ug postal pieces nga gigamitan og itom nga papel, gihimo pinaagi sa letterpress uban ang hot stamping ug gitakpan og wax seal. Ang identity gihimo aron ipakita ang kahamis ug pagka-eksklusibo.
The Recognition
About the A' Design Award nga Bronse
Victor Weiss Visual Identity usa ka mananaog sa A' Design Award nga Bronse, usa ka labihan ka prestihiyoso nga pag-ila nga gihatag sa talagsaon nga mga disenyo nga gipaila sa pagkamamugnaon, kaabtik, ug kamatngon. Ang mga mananaog sa Bronse mga hanas kaayo ug makapahibulong nga mamugnaon nga mga artipakto nga nagpamatuod sa dakong kasinatian, imahinasyon, ug kaabtik sa ilang mga tigdesinyo. Gilauman nga ang Victor Weiss Visual Identity mahimong gipabilhan, gihangaan, ug gihigugma nga butang nga talagsaon ang pagkapropesyonal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Bronse naglakip sa labing maayong mga praktis sa arte, siyensya, disenyo, ug teknolohiya ug maayo kaayo tungod sa pagtagad niini sa mga detalye. Victor Weiss Visual Identity nagtagbaw sa mga panginahanglan sa matahom nga paagi, nag-igo sa mga tinguha, nagbihag sa mga pagbati, ug nagdani sa pagkamausisaon.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The brand identity was developed to inspire a high level of sophistication. Most of the studios projects are somewhat related to elegant, high class projects. The logo is a monogram with the combination of the letters V and W in a classy serif outlined fashion. The brand pattern was created by taking the letters of the slogan design "Be Exclusive." and spreading them out in a organic, almost random order. Playing with outlined and filled out properties.
- Dimensions & Packaging
- Business Card
Format 8.5 x 5cm
2x0 colors, printed in letterpress
+ 1x0 colors, hot stamping
Paper (Pop Set Black, 650g/m2)
Printing (2x0 colors, letterpress + 1x0 colors, hot stamping)
Wax seal
custom signet + wax sticks
1 wax stick
Handling and closing with wax + black envelope
Postal
format 23.5 x 17.1cm
1x0 colors, printed in letterpress
Paper (Pop Set Black, 360g/m2)
Envelope | Paper (Pop Set Black, 180g/m2)
Printed in the letterpress system with platinum model machines (platten press), German manufacture, 1945. - Tags
- Branding, Visual Identity, Exclusive, VictorWeiss, Graphic Design, Letterpress, Fine Printing, Elegant, Classy, High End, Logo, Monogram, Minimalism,
- Design Challenge
- How to standout in a world with millions of other design studios and designers? One word, exclusivity. To create a brand that people would be excited to work with, clients will feel that they are "lucky" to engage with. A company that hand-picks its projects, and maintains a incredible high level standard portfolio. The most complex task of the project was to express this visually. But with a combination of black, white, gold, fancy textures, custom fonts, a powerful slogan and extream minimalism we were able to create something that delivers exactly what was briefed in the early stages of the project.
- Research
- The brand culture is to be organised and in control, leadership focused. The brand voice is lower speech, deep baritone. The brand experience is sophisticated, very professional and structured. The brand's archetype is The Ruler. The Ruler's purpose is to be a role model. Taking control and being motivated by maintaining high standards and priding itself on being a industry leader. They want to
create an environment of prosperity, security and stability. They are a big
believer that rules are meant to be kept and that policy and procedures
are necessary to maintain order. - Inspiration
- Victor Weiss Studio is a high-end internacional design agency. The target audiance is medium-small companies and people with high purchasing power. The studio usually undertakes one or maximum two projects at a time, in order to give the clients the full exclusive attention and capacity into delivering extream high level designs. The visual identity had have the exclusive look and feel.
- Project Duration
- Victor Weiss Studio is based in Blumenau, a germanic colony city in South Brazil. The project iniciated in January 2020 and was launched in March 2020.
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