Magpie Termo nga Pitsel by Cacica Tang is a highly esteemed winner of the very prestigious 2023 A' Design Award nga Pilak in Disenyo sa Gamit sa Pagluto og Tinapay, Gamit sa Lamesa, Gamit sa Pag-inom ug Gamit sa Pagluto Competition Category.

PilakGamit sa Kusina· 2023

Magpie Termo nga Pitsel

by Cacica Tang

Client: Shanghai Sunsmart International Co.,Ltd.

A' Design Award nga Pilak Winner in Gamit sa Kusina Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Magpie Termo nga Pitsel

Ang Magpie usa ka termo nga pitsel nga gidisenyo alang sa adlaw-adlaw nga paggamit sa panimalay. Ang Magpie gitanyag sa duha ka gidak-on, nga masudlan og 0.95 ka litro ug 1.6 ka litro. Ang lawas hinimo gikan sa food-grade nga materyal ug ang sulod nga liner hinimo sa bildo, nga nagpabilin nga luwas ug walay residue ang mainom nga tubig. Ang usa ka vacuum nga proseso nagsuporta sa pagpabilin sa kainit hangtod sa 48 ka oras. Ang bubo-anan nagsunod sa porma sa sungo sa langgam ug medyo nakakiling paitaas aron malikayan ang pagtulo. Usa ka bulawan nga langgam ang nagpahiluna sa taklob, ug upat ka kolor ang gitanyag: puti, kahel, rosas ug berde. Ang porma nagdani og pagtagad ngadto sa pagpanalipod sa mga langgam.

The Recognition

About the A' Design Award nga Pilak

Magpie Termo nga Pitsel usa ka mananaog sa A' Design Award nga Pilak, usa ka talagsaon kaayo nga prestihiyoso nga pag-ila nga gihatag sa labing taas nga lebel, matahom, ug makadani nga mga disenyo. Ang mga mananaog sa Pilak labihan ka hayag ug mamugnaon nga mga buhat nga nagpakita sa bantogan nga kahanas, talento, ug kamatngon sa ilang mga tigdesinyo. Gilauman nga ang Magpie Termo nga Pitsel mahimong talagsaon nga buhat nga ipasigarbo, dako ang pagkapropesyonal ug lawom ang kabag-ohan. Kini nga disenyo nga nakadaog og A' Design Award nga Pilak usa ka labihan ka mamatikdan, gihangaan nga imbento nga mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Magpie Termo nga Pitsel usa ka paglalang nga giinggit sa daghan, nga nagpukaw og mga tinguha, nagdala og positibo nga mga pagbati, ug nagsiga sa katingala ug paghangyo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This magpie thermo jug is intended to arouse the public awareness of environmental protection. With two optional sizes, small size contains up to 0.95L and large size contains up to 1.6L, this series can meet the daily needs of families. Retaining the key components of traditional Chinese aesthetics, this jug looks unique and modernist which is considered as a good fit to modern home. The impressive craft and safe materials coincide with the quality improvement consciousness of this brand.
Dimensions & Packaging: Small size 0.95L, weight: 760g, diameter: 205mm, height: 225mm
Large size 1.6L, weight: 930g, diameter: 185mm, height: 305mm
Stopper, shell: food-grade PP
Seal ring: silicone rubber
Tags: Thermo jug, Kitchenware, Tableware, Bionic Modeling, Water Jug, Creative Culture, Article for home use
Production Technology: Food grade body material and glass liner is safe, anti-bacterial and residue-proof. Color options are linked to different moods. The gold bird bears the ornamental value and is more fit to modern home. The food grade body material is safe, anti-bacterial and residue-proof and guards the safety of drinking water. Backed by German insulation liner technology, the lining material is stable and heat-resistant. Coupled with the vacuumizing process, the jug guarantees up to 48 hours of insulation. Color options are linked to different moods, so we designed four color options - white, orange, pink and green. The gold bird appearing on the lid bears the ornamental value which is perceived not boring, but more light-hearted.
Design Challenge: How to make a trade-off between function and aesthetics is considered the biggest challenge in design. The designer disassembled the spout, body and handle, analyzed these components, conceived and recombined them by function and purpose of use, until a unique look was shaped. The ergonomic design guarantees its ease-of-use feature.
Research: In the early stage of design, we interviewed many families and identified their pain points of using commercially available thermos. We thought over how to avoid these pain points and deliver user-friendly experience in the design process. In view of the vital significance of food safety, we examined the material differences between shell and liner and finalized the best solution.
Inspiration: Around the world, almost all birds have been protected. Magpies have been loved by Chinese people since ancient times and are also called as the bird of sending good news, a symbol of good luck. The magpie shape is expected to become a part of the design elements of thermo jug for daily use, which not only narrows the distance to consumers and confers a good wish, but also draws public attention to "harmony between humans and birds" and eases harm to birds.
Project Duration: The “Magpie Thermo Jug” project kicked off in Shanghai in December 2020. With efforts made over six months, the project deliverable was presented in July 2021 and made its debut at the China Daily-use Articles Trade Fair in that month.
Operation Flow: The spout features the bionic design of beak with a slight upward gesture to prevent water from dripping down the wall of spout when pouring. Soft curves wrapped around the body visually stretch out. In whichever size, user can push the switch and pour water with one hand, and adjust the center of gravity by moving arm, easing the pressure on the wrist and making pouring easier and effortless.
Team Members: CACICA, XU JIYUAN