Omni Chang’An Site Concept Show Pasundayag sa Entablado by Funshine Culture Group Co., Ltd.

Omni Chang’An Site Concept Show Pasundayag sa Entablado by Funshine Culture Group Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award nga Bulawan in Disenyo sa Kulturanhong Kabilin ug Industriya sa Kultura Competition Category.

BulawanKulturanhong Kabilin· 2024

Omni Chang’An Site Concept Show Pasundayag sa Entablado

by Funshine Culture Group Co., Ltd.

Client: Funshine Culture Group Co., Ltd.

A' Design Award nga Bulawan Winner in Kulturanhong Kabilin Category

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Verified Award Winner

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The Design

About Omni Chang’An Site Concept Show Pasundayag sa Entablado

Ang Omni Chang'An usa ka dako nga site-specific nga konseptwal nga pasundayag sa teatro nga gipahigayon sa Xi'an, China. Ang salida gipasukad sa dili mahikap nga kabilin sa kultura sa Shaanxi ug molungtad og 90 ka minuto. Ang pasundayag gilangkuban og walo ka orihinal nga bahin, nga ang matag usa gipahigayon sa lain-laing dimensyon ug estilo. Kapin sa 20 ka teknolohiya sa entablado ang gigamit, lakip ang matrix screens, wall projection, usa ka elevating stage ug holographic projection. Pito ka tradisyonal nga porma sa arte sa kabilin ang gihiusa sa modernong teknolohiya. Ang tumong mao ang pagpresentar sa tradisyonal nga kultura ngadto sa mga batan-ong tumatan-aw sa usa ka bag-ong porma.

The Recognition

About the A' Design Award nga Bulawan

Omni Chang’An Site Concept Show Pasundayag sa Entablado usa ka mananaog sa A' Design Award nga Bulawan, usa ka hilabihan ka prestihiyoso nga pag-ila nga gihatag sa unang-klase, katingalahan, ug bantogan nga mga disenyo. Ang mga mananaog sa Bulawan labihan ka bag-o, daghan og panan-aw, ug nagsidlak nga mga paglalang nga nagpakita sa henyo, kinaadman, ug kahanas sa ilang mga tigdesinyo. Gilauman nga ang Omni Chang’An Site Concept Show Pasundayag sa Entablado mahimong labing gidayeg, nagtakda og uso, ug monumental nga imbento nga naghatag og bili nga wala pa makita. Kini nga disenyo nga nakadaog og A' Design Award nga Bulawan usa ka makapahingangha ug gitahod nga proyekto nga labihan ka mapuslanon ug nagpalapad sa mga utlanan sa arte, siyensya, disenyo, ug teknolohiya. Omni Chang’An Site Concept Show Pasundayag sa Entablado nagmugna og kusog nga mga pagbati sa kaibog, nagpukaw og kahinam, nagdasig sa pagkamamugnaon, ug nagbihag kanato.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Omni Chang’An is China's first large-scale site-specific conceptual theatre, a whole piece of stage performance based on the intangible cultural heritages of Shaanxi and driven by the most state-of-the-art stage technology. The theatre is composed of 8 original parts carried in different dimensions and styles, Heming (Harmony), Nichang (The Rainbow Skirt), Yingren (The Imagined Man), Wanxiang, Chang’an, Chongyuan (The Reunion), Gongsheng (Interdependence), and Chuanqi (The Legend).
Dimensions & Packaging: The performance lasts 90 minutes
Fewer than 150 people performed
Tags: Cultural Heritages, Performance, Stage, Technology, Creative Idea
Production Technology: The theatre is composed of 8 original parts, Heming (Harmony), Nichang (The Rainbow Skirt), Yingren (The Imagined Man), Chang’an, Chongyuan (The Reunion), Gongsheng (Interdependence), and Chuanqi (The Legend). Over 20 kinds of advanced stage technological means are leveraged, including but not limited to, matrix screen, wall projection, elevating stage, holographic projection, mechanical arm, photo shooting and video recording, and stage mechanisms developed in-house.
Design Challenge: How to reconcile traditional culture with modern technology, design the creative way of presentation, and make sure that viewers would understand and accept this new form of performing are considered the most challenging part of working out Omni Chang’An.
Research: What the community currently demands for cultural experiences tend to be personalized and diversified, and traditional culture needs to attract the attention of modern viewers, especially younger viewers. This show opens up a new way to transmit and develop traditional culture, and further provides a new field where traditional art infuses with modern technology. This crossover innovation is expected to herald an important trend in the field of culture and art.
Inspiration: As the chief director Mr. Zhang Yimou shares the core idea: Xi’an links with the rest of the world, the present, the future and the past in the form of conceptual, ideological performance, combined with the distinctive stage design and the rendering of technological elements. The way to express beyond physical space on the stage of this time-honored ancient city spans 5,000 years of history.
Project Duration: The creation team was formed in July 2022 and after more than 500 days of creation, the premier show staged on 15 October 2023, and the formal show was opened to the public on 9 November 2023 in Xi’an, China.
Operation Flow: In more than 700 sessions convened by over 300 members of the programming team to discuss how to create the work, 35 packages of creative programs were submitted, and more than 5,000 visual design drafts were prepared. After more than 80,000 hours of production and rendering, hundreds of rehearsals were conducted by an ingenious combination of 7 traditional non-heritage artistic means and over 20 kinds of stage technological means, until the desired results are attained.
Team Members: ZHANG YIMOU CHIEF DIRECTOR
SHAXIAOLAN CHIEF PRODUCER PANG LIWEI OPERATIONS DIRECTOR WU YAN PRODUCER
WANG XING ASSOCIATED DIRECTOR
XU JUNRUI LITERARY SCEENWVRITER
YANG QIAN VISUAL EFFECT SUPERVISOR
HAN HAIBIN CHIEF STAGE DESIGNER ZHAO XUAN CHIEF COORDINATOR
Yang Rong Chapter Director of Resonance
Zhang XingChapter Director of Mantle
Wang XingChapter Director of "Shadows”
Huang HuiChapter Director of Whole
Li ChaoChapter Director of Chang’an
Ou SiweiChapter Director of Restoration
Yang QianChapter Director of“Harmony”
Cai CanhuangChapter Director of Legends
Lighting Instructor: Zhang Shunchang
Chief Lighting Designer: Zhang Tao, Hu Yang
Chief Projection Designer: Wang Yanlong, Xiao Yong
Chief Styling Designer: Jia Lei
Technical Director: Li Jian, Chen Zimin
Performance Coordinator: Wang Huixian, Qu Wei
Kim Noah（Korea）Director Coordinator: Niu Xiaoning, An Ran, Wang Xinyu, Chen Kang, Zhang Chao, Liu Yang, Wang Zhizhao, Liu Haoyi, Kim Noah
Stage Manager: Li Wenlong
Business Coordinator: Zhou Qingping