Charlene 10 Years Gift Box ni Hanyun Gu and Yibing Hu

Ang disenyo nga Charlene 10 Years Gift Box ni Hanyun Gu and Yibing Hu usa ka labihan ka tinahod nga mananaog sa prestihiyosong 2025 A' Design Award nga Bronse sa Kategoriya sa Kompetisyon sa Disenyo sa Gamit Panregalo.

BronseGamit Panregalo· 2025

Charlene 10 Years Gift Box

ni Hanyun Gu and Yibing Hu

Kliyente: Charlene Classic

Mananaog sa A' Design Award nga Bronse sa Kategoriya sa Gamit Panregalo

27,049

Gi-verify nga Mananaog sa Ganti

Pamatuod sa Kahimtang sa Ganti alang sa #162166

Bisitaha ang Site Tan-awa sa A' Design Award Press Release Badge sa Ganti

Mga Kolor

Ang Disenyo

Bahin sa Charlene 10 Years Gift Box

Ang Charlene 10 Years usa ka handumanan nga gift box nga gihimo alang sa ika-napulo nga tuig nga eksibisyon sa usa ka brand sa alahas. Ang kahon adunay hulagway sa usa ka kaso sa pamainit (fan case) ug sukod nga 260 kang 95 kang 40 milimetro. Ang usa ka bukas nga estruktura naghinumdom sa usa ka bintana, nga nagsibya sa temang gigamit sa usa ka una nga eksibisyon. Ang tema sa eksibisyon gipatunga sa berde nga kolor diha sa ibabaw sa kahon, ug ang slogan sa brand gipatunga sa pilak nga kolor diha sa tabon niini. Sa sulod adunay usa ka pangunang basahon, usa ka dugang nga basahon, usa ka bamboo nga pamainit sulod sa puti nga kahon, usa ka imbitasyon nga papel, ug usa ka kard nga adunay pintal nga bamboo. Ang dugang nga basahon naggamit sa tradisyonal nga accordion binding ug mahimong ibukhad hangtod sa napulo ka metro.

Ang Pag-ila

Bahin sa A' Design Award nga Bronse

Charlene 10 Years Gift Box usa ka mananaog sa A' Design Award nga Bronse, usa ka labihan ka prestihiyoso nga pag-ila nga gihatag sa talagsaon nga mga disenyo nga gipaila sa pagkamamugnaon, kaabtik, ug kamatngon. Ang mga mananaog sa Bronse mga hanas kaayo ug makapahibulong nga mamugnaon nga mga artipakto nga nagpamatuod sa dakong kasinatian, imahinasyon, ug kaabtik sa ilang mga tigdesinyo. Gilauman nga ang Charlene 10 Years Gift Box mahimong gipabilhan, gihangaan, ug gihigugma nga butang nga talagsaon ang pagkapropesyonal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Bronse naglakip sa labing maayong mga praktis sa arte, siyensya, disenyo, ug teknolohiya ug maayo kaayo tungod sa pagtagad niini sa mga detalye. Charlene 10 Years Gift Box nagtagbaw sa mga panginahanglan sa matahom nga paagi, nag-igo sa mga tinguha, nagbihag sa mga pagbati, ug nagdani sa pagkamausisaon.

Luyo sa Disenyo

Press Kit

Mga kredito, mga miyembro sa team ug teknikal nga mga detalye nga gihatag sa tigdisenyo.

Talagsaong mga Kinaiya: The elegant name for a fan, "Ren Feng," implies the virtues of benevolence, righteousness, propriety, wisdom, and trustworthiness, as well as the elegance of poetry, music, and odes. This concept serves as the creative theme for Charlene Classic and represents a unique emotional symbol used to interpret the values shared by the brand and its users. They are using jewelry as a medium to promote Chinese culture and supreme philosophical wisdom.
Gidak-on ug Pakete: Size: 260*95*40mm.
We designed a book box in the shape of a fan case with the theme of "Benevolent Breeze Presented in a Box". It adopts an opening structure like a window (qǐ yǒu), echoing the brand's first exhibition theme of "Opening the Window to Admire the Splendor". Inside the white fan box is a green all-bamboo fan. The supplement is in the traditional Chinese accordion binding and unfolds to be as long as 10 meters.
Mga Tag: Oriental aesthetics, reading experience, book design, cultural dissemination, bamboo, painting scroll
Teknolohiya sa Produksyon: While retaining the traditional form of paper invitations, the designer uses a fan as the main invitation for the event. The fan can not only represent the sentiment and taste of the fan holder, but also be used as a token to convey emotions. It will also be an exhibition souvenir. The designer takes the "Wonders of Xiao and Xiang" by Mi Youren, a painter of the Southern Song Dynasty, as the design concept of the entire set of books - summarizing the ancients' evaluations of this painting into four sections and carefully arranging the reading experience after opening the book box according to this structure. In the book case are the main volume, the supplement, the bamboo fan and box, the paper invitation and the bamboo painting card. Readers create an atmosphere of the poetic home of Eastern literati step by step through the rich changes in craftsmanship, materials and different papers during reading.
Hagit sa Disenyo: The core of design is to convey "The Benevolent Breeze Spreads" and show the "elegant charm" of the Orient. We conceived from two aspects.

Outside: "Benevolent Breeze Presented in a Box". In research, we found ancient people used fine fan cases. We set the album theme as this and designed a book box like a fan case. For the structure, inspired by the brand name "Xuan" (meaning window), we added an opening structure for a window-opening feel, responding to the 2017 exhibition theme. Hoping Charlene keeps spreading Eastern culture.

Inside: "Spreading the Elegant Way". We suggest using a fan as the main invitation while keeping paper invitations. A bamboo fan, implying "there is bamboo at the origin", corresponds to two series. We want materials inside to draw on traditional Chinese binding forms. Albums, cards, and invitations should convey oriental charm through printing and paper texture. Overall, we aim to show the elegance of the Orient through design.
Panukiduki: How to convey the brand concept with the "Benevolent Breeze Series" as the core in the tenth anniversary exhibition is the focus of the design. In the first round of proposals, we took "The Benevolent Breeze Spreads¹" as the thinking direction of the design. Among them, "Benevolent Breeze" implies the meanings of "benevolence, righteousness, propriety, wisdom, and trust; elegance, poetry, music, and praise." "Spreads" represents dissemination and promotion. We hope that through design, we can express Charlene's vision of spreading Eastern culture to the world like "The Benevolent Breeze Spreads." In addition, we also hope that when people receive this set of books, they can receive a strong breath of Eastern culture.
Inspirasyon: We designed a book box in the shape of a fan case with the theme "Ren Feng Presented in a Box." The structure mimics an open window, echoing the theme of the brand's first exhibition, "Open Xuan to View the Splendor." The book box's surface features the exhibition theme "Bamboo Shadows and Elegant Fans Presented by Xuan" embossed in green, with the brand's slogan embossed in silver on the left side of the lid.
Gidugayon sa Proyekto: In July 2023, it started in Beijing. The project ended in October 2023. In November 2023, it was exhibited in Shanghai, Beijing and London in succession.
Daloy sa Operasyon: It appears in the form of a commemorative gift box in the exhibition. It helps the on-site audience better understand the brand story, history and development, and get to know the brand products more quickly.
Mga Miyembro sa Team: Chief Editor: Charlene Li
Editor: Xinlong Zhang
Authors: Sally Wang
Translation: Minzy Zhao
Photography and Post-production: Xinlong Zhang, Yunpeng Fu, Shasha Lu
Art Director: Hanyun Gu
Design: Hanyun Gu, Yibing Hu
Proofreading: Sally Wang, Ying Xing, Minzy Zhao
Project Coordination: Xinlong Zhang
Print: Beijing Yinyi Arts Cultural Development Co.,Ltd
Printing: Beijing QiHang DongFang Printing Co.,Ltd
Mga Credit sa Imahen: Photography: Xinlong Zhang, Yunpeng Fu, Shasha Lu
Post-production: Xinlong Zhang, Yunpeng Fu, Shasha Lu
Picture: CHARLENE High Jewellery Workshop
Imperial Palace Fan Collection Design: Carina Yen, Jason Koo, Yuan He
Bamboo Fan Collection Design: Yuan He, Yingwan Sun, Hanshu Lai
Video: CHARLENE High Jewellery Workshop