Cheers To Macau Disenyo sa Bland Cultural Extension by Lampo Leong and Chao Yang

Cheers To Macau Disenyo sa Bland Cultural Extension by Lampo Leong and Chao Yang is a highly esteemed winner of the very prestigious 2025 A' Design Award nga Bronse in Disenyo sa Pinong Arte ug Instalasyon sa Arte Competition Category.

BronsePinong Arte· 2025

Cheers To Macau Disenyo sa Bland Cultural Extension

by Lampo Leong and Chao Yang

Client: Unversity of Macau Centre for Arts and Design

A' Design Award nga Bronse Winner in Pinong Arte Category

37,420

Verified Award Winner

Verify Award Status for #164406

View at A' Design Award Press Release Award Badge

Colors

The Design

About Cheers To Macau Disenyo sa Bland Cultural Extension

Ang Cheers to Macau nagpakita ug lawom nga kahulogan sa konsepto pinaagi sa pagbag-o sa aluminum nga mga lata sa beer ngadto sa kunot nga porselana, nga nagsimbolo sa talagsaon nga pagsagol sa kultura sa Macau ug kontemporaryo nga kahibalo sa kalikopan. Ang disenyo naglakip ug mga motif sama sa Ruins of St. Paul's, mga pattern sa Portuguese tile, bilingual nga teksto sa Chinese ug English, ug mga splash sa bulawan nga gipunting sa wild cursive Chinese calligraphy nga nakasentro sa tema sa lotus. Kining artistikong buhat nagsagol sa klasikal nga Chinese art uban sa mamahayagon nga mga lihok sa Abstract Expressionism.

The Recognition

About the A' Design Award nga Bronse

Cheers To Macau Disenyo sa Bland Cultural Extension usa ka mananaog sa A' Design Award nga Bronse, usa ka labihan ka prestihiyoso nga pag-ila nga gihatag sa talagsaon nga mga disenyo nga gipaila sa pagkamamugnaon, kaabtik, ug kamatngon. Ang mga mananaog sa Bronse mga hanas kaayo ug makapahibulong nga mamugnaon nga mga artipakto nga nagpamatuod sa dakong kasinatian, imahinasyon, ug kaabtik sa ilang mga tigdesinyo. Gilauman nga ang Cheers To Macau Disenyo sa Bland Cultural Extension mahimong gipabilhan, gihangaan, ug gihigugma nga butang nga talagsaon ang pagkapropesyonal ug bag-o. Kini nga disenyo nga nakadaog og A' Design Award nga Bronse naglakip sa labing maayong mga praktis sa arte, siyensya, disenyo, ug teknolohiya ug maayo kaayo tungod sa pagtagad niini sa mga detalye. Cheers To Macau Disenyo sa Bland Cultural Extension nagtagbaw sa mga panginahanglan sa matahom nga paagi, nag-igo sa mga tinguha, nagbihag sa mga pagbati, ug nagdani sa pagkamausisaon.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Cheers To Macau" conveys conceptual significance by transforming aluminum beer cans into crumpled porcelain. This artistic approach highlights Macau's unique cultural fusion while symbolizing modern environmental consciousness. The design incorporates elements such as the Ruins of St. Paul‘s, intricate Portuguese tile patterns, bilingual text in Chinese and English, and dynamic gold accents. These are complemented by cursive Chinese calligraphy inspired by the lotus motif, merging traditional Chinese art with the expressive energy of Abstract Expressionism.
Dimensions & Packaging: The size of this work is variable and it could be displayed in many different ways, such as hanging the porcelain cans on the wall to create an art installation or framed in an acrylic box frame.
Tags: Culture Industry Design, Cultural Heritage, Calligraphy Design, Bland Visual Extension Design
Production Technology: This is a cultural heritage bland extension design with 3D sculptural form in porcelain.
Design Challenge: Cheers To Macau is a brand extension culture industry design for Macau Beer. It embodies rich conceptual meanings through the transformation of mediums. The Western aluminum beer cans metamorphose into Jingdezhen blue-and-white porcelain, symbolizing Macau’s blend of Chinese and Western cultures over the past four centuries. This project promotes Macau Beer by highlighting the cultural connection between the artworks and Macau's history.
Research: The design incorporates elements such as the motifs of Macau city flower lotus, the Ruins of St. Paul’s, and Portuguese tile patterns, as well as the gold splashes. These elements underscore Macau’s unique historical journey. The wild cursive Chinese calligraphy on the cans features ancient Chinese poetry centered around the lotus theme, blending traditional Chinese art with the gesture abstraction of Western Abstract Expressionism. The faded Chinese text derive from Sun Yat-sen’s famous quote in Zheng Guanying's "Words of Warning in Prosperous Times," representing the ideals of Chinese thinkers in Macau during the late Qing Dynasty, just before the establishment of the Republic of China.
Inspiration: The most exhilarating aspect of this design project lies in integrating brand and visual extension design into a three-dimensional sculptural form. Furthermore, the interplay between diverse mediums and textual elements adds an intriguing and stimulating dimension. The fusion of graphic design and sculpture opens up possibilities for engaging viewers!
Project Duration: This project started in Macao in 2023 and finished in 2024. The work has been exhibited in Macao Contemporary Art Center, and received many awards internationally, including 100 Best Annual in Creative Quarterly International Art competition in New York, USA; RedDot Award: Best of the Best in Berlin, Germany; and Silver Award in The Second Quanzhou Zayton Cup International Design Competition in China.
Operation Flow: This project could also be displayed as installation or framed within an acrylic box frame.
Patents: Copyrights belong to Lampo Leong, 2024.
Team Members: Lampo Leong
Chao Yang
Image Credits: Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024